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All Forum Posts by: Ivan Lopez

Ivan Lopez has started 17 posts and replied 79 times.

Post: Text Postcard Critic

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

@Antonio Coleman thank you so much for your insight. Tomorrow I send out my first round of this postcard. I'm definitely excited to see how it compares to the other ones I've sent out. 

Post: Text Postcard Critic

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

@Wayne Brooks thank you so much. 

Post: Text Postcard Critic

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

@Wayne Brooks I'll probably change it to:

I have a recorded a brief message about us and how we buy houses so that you can here what we have to offer and then decide if we should speak over the phone.

Post: Text Postcard Critic

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

@Wayne Brooks Thank you I'll update the postcard copy to reflect that as well. 

Post: Text Postcard Critic

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

@Sean Dolan I will be sending out 400 of each. I personally AB testing my background is in web engineering. I'll definitely post my results once I have them.

Post: Text Postcard Critic

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

Hi BiggerPockets community. 

I'm currently in the process of sending out my second round of postcards to my list and wanted to get your feedback on my new postcard. I'm switching up my strategy on this postcard by having the number go to a pre recorded message. My other postcard in my sequence will be going to a number I pick up. I just wanted to test this strategy.

Thank you in advance.

Post: Thinking of adding PURL to mailers

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

@Jeff B.The content would not be public as I can make google not index it so only way to ever find it would be to actually have the URL. Plus all the information would be public anyways. Zillow gives me all the market info and country records gives me their name and address. But regardless I am leaning away as I don't think the ROI would be there.

Post: Thinking of adding PURL to mailers

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

@Troy FisherI thinking the same thing and if that the case might not be worth putting in the development time as there are probably more meaningful things I can do with my time to produce more leads.

Post: Thinking of adding PURL to mailers

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

Hello BP Community,

Im thinking of starting to add personal URLS to each mailer (PURL). Basically when a user visits their personal URL they would see their name and address within the sales page. Additionally I'm thinking about putting information about their property, neighborhood and market via the Zillow api. My largest concern with doing this is I don't want the seller to freak out because the page would have so much information about their property. Do you think I'm over thinking this and I should just go with it. 

ex url would be .com/message/john-smith/

Post: Trying to figure out my direct marketing sequence...

Ivan LopezPosted
  • Web Engineer / Real Estate Investor
  • Kissimmee, FL
  • Posts 79
  • Votes 8

@Claire TrammellThank you so much for sharing your sequence. How many touches on average is it taking before they call or which mailer do you feel has the best response rate?