I also self manage my portfolio but don't use realtors to lease b/c I think it's SUCH an important part of the overall management process - the tenant you choose is everything. So here's how I do it:
- My VA lists the property and handles all the calls and questions, escalating to me only if they've completed the pre-screener (via TurboTenant) and they are a match. If you don't have a dedicated VA, Abodea has this capability.
- Hold open house. Usually the existing tenant handles this for me for a SMALL fee.
- Send out a video of ME saying I won't be at the open house but wanted to introduce myself. I like to share that we're strict but awesome landlords: renting from us builds the tenant's credit, we have 24/7 maintenance intake, and we hold holiday raffles.
- At the open house, have a flyer of the property information including a QR code that brings them to the application.
- Have VA follow up the next day with a link to the application and asking if there are any questions.
- For any applications received, do a zoom call so you can meet them and ask them to "walk" you around their house while they're on the call so you can see how they keep their house!
Hope this helps!