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All Forum Posts by: Sharad M.

Sharad M. has started 244 posts and replied 1900 times.

Post: Direct Mail - is it still working?

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135
Originally posted by @Duy Nguyen:

Hello all,

What kind of marketing strategy are you guys doing nowadays? Does DM still work in today’s competitive market? I sent out 3.9K letter this past month (I am committed for a 6 months campaign). It has been about 4 days since my mail hit, I got about 16 calls, most of them goes: “ f off”, “ don’t send me anything”, “ my house is not for sale”. No actual lead yet.

What are your thoughts? I am wondering if DM still works. Thanks in advanced

Hi Duy, Direct Mail still works but it's a long term marketing strategy and specially in a competitive market like Houston, TX you have to very careful with your list. Don't mail to list like Absentee High Equity and expect to get a deal on 1st mailing. Try more niche lists like preforeclosure, tax delinquent, water shut off, code enforcement, etc.

And IF you are going to do DM long term, then commit to 4-6 mailings to the same list. The magic of Direct Mail comes handy over long term. We get calls from people that we had mailed several months ago but they hold on to the letter or postcard and call back when they are ready to sell their house.

I would have other marketing going on also but if you have to pick a marketing strategy, pick the one you can stick with THE longest because THE MOST important thing with marketing is consistency.

Post: Direct Mail - is it still working?

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135
Originally posted by @Jerryll Noorden:
Originally posted by @Ehsan Rishat:
Originally posted by @Duy Nguyen:
Originally posted by @Ehsan Rishat:

@Duy Nguyen may I ask where you got your list from? Anyways, it's working for me so the answer to your question is 'yes' it works and our company has been closing deals every month only from direct mail. I suggest that you complete your 6 touch campaign and you will start getting more calls with each mailing so don't worry about that.

 Thank you for responding. I got my list from Yellow Letters and they are doing my DM as well. I am committed to 6 months campaign. I do get about 18 calls back after 4 days the mail landed. However they are all " do not call me" , "f off" type of call. LOL. I am sending about 3900 mail pieces per month. What is  your return rate and deal rate? Did you go through someone to do it?

I use Listsource for my list and have our own company for direct mail. Response rate varies but it's somewhere between 1-3% all throughout my 6 touch campaign. I also get "do not call me" and "f off" type of call so we remove them from our list. Also, the deal rate varies.  Sometimes it takes me 10k mail pieces to land a deal and sometimes more.

 Dude, seriously.

I Totally respect you are hustling and trying to get leads and making money on BP. But I do not respect the way you are doing this.

You keep insinuating that you are an expert on DMM and lead generation using these BS methods (like DMM) and people SEE you as a leader as DMM lead gen.

So sure do what you need to do. BUT what I do not respect (AT ALL) is if you are lying or misleading people into taking the DMM route when it is obvious you have no concrete experience buying houses. 

By all means tell people that you are good at DMM and show proof of this if you want them to believe you. BUT do not lie to people!

I don't know if you are lying or not, but personally I believe you are, and I HOPE you can prove me wrong.

You say you use list-source for your own leads.

Where do you buy your houses? Are you even an investor? You are on upwork working as a VA.

The only reason I did a search on you was BECAUSE all you say about DMM is so utterly and completely wrong,  I couldn't POSSIBLY comprehend you actually are truly doing DMM. That is the ONLY reason I looked you up.

So now I gave you a link on BP so I hope you get a lot of upwork work from members here. Just dude, do not say half truths. A half truth is a full lie!

Again, I HOPE I am wrong, and you are legitimately an honest dude trying to help others with DMM...

I am still telling you, DMM SUCKS MONKEY BALLS!

This dude, new investor (the OP) asked a genuine question about DMM. Obviously someone convinced him to do DMM and as you can see he is getting NO results.  Now here you are telling the poor guy that DMM works (IT FRIGGIN DOES NOT) and he is spending his money because people like you with NO ACTUAL experience buying houses (I am assuming this.. not claiming you do not) are telling him it does.

You would be a COMPLETE friggin prick, leading him down the wrong path  hoping you can make a buck off of him!

Ehsan works for me and we buy houses in NW Indiana. He also helps me with other stuff. I have been investing since 2010 and for us Direct Mail is THE MOST consistent lead generation source. It's expensive but it's consistent. The highest ROI for us is PPC but in our market we can't generate enough leads with PPC to do the number of deals we want to do.

Just because SEO is working great for us doesn't mean other marketing channels don't work for other investors in other markets. 

Post: Looking for advice on home in Merrillville, IN

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135
Originally posted by @Danny G.:

@Pete Barrow thank you for your advice! Do you recommend any property management companies in that area?

Hi Danny, I personally own a property on E 52nd in Gary school district and I have had the same tenant for last 5 years since I purchased the property. The area isn't bad but obviously it would be much better if it were in Merrillville school district. We have a PM company and manage properties for other investors in and around the same area and can tell you it's not a bad area. If you go deeper into Gary, that's where you need to stay away from.

Your ideal tenant would be an older couple who don't have kids that go to school so school district isn't an issue for them. That's the tenant I have in my property. The price you will be paying is fair for the area assuming the property is in good condition. If there is anything I can help with, please let me know. 

Post: Podcasts Guests Not Always Who They Claim To Be?

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135

@Brad B. Thank you!! Working with you has been really our pleasure. 

@Derek DeVerna is just venting his frustrations which is fine. We really provided him a great opportunity and put him in a really good place to succeed but his expectations were different.

Post: Podcasts Guests Not Always Who They Claim To Be?

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135

@Derek DeVerna it was very convenient that you left out several details in your story.

1) You were let go for major incompetence. It was NOT a mutual decision so please don't say that to make yourself feel better. 

2) I appreciate that you had decided to make a move but we paid for your training to John Martinez training ($2,500) plus your travel and hotel ($1,000)

3) While you initially moved to NW Indiana, you stayed rent free in one of our rental properties until you get settled in.

4) You were given tons of leads to work on but you had come from a business model where you were wholesaling properties directly from MLS and we had made it VERY CLEAR during the interview that we purchase properties from motivated sellers and NOT from MLS.

5) Due to your incompetence, you actually set us back several months in lost deals, time and money that we invested in your opportunity.

"I quickly noticed that the opportunity that I was presented during my job interview was not consistent with what the actual work entailed"

Yes, it was a different opportunity where we expected you to work and convert leads from motivated sellers and not sit around and submit MLS offers like you had been.

I have done business with several people from BiggerPockets but you have your side of the story and I wish you best wishes in your future success.

Post: Already rented Gary Indiana

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135

It can only go up based on how bad it is but for me, it's still too early. 

Post: Already rented Gary Indiana

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135
Originally posted by @Vincent Chen:

@Sharad M. How about Joseph County? Is that good area to do flips?

Not familiar with that area at all.

Post: Already rented Gary Indiana

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135

Anywhere in Lake County, Indiana except Gary and most parts of East Chicago is pretty much a good area to invest in. @Vincent Chen @Sumeet Gangwal

Post: Already rented Gary Indiana

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135
Originally posted by @Sumeet Gangwal:

@Sharad M.

Thanks for insight on Gary Mkt.

Is this still true or you feel conditions are changing now?

I am not sure how active are you in REI since you have taken up other business.

Let me know if we can talk sometime ?

Thanks

Sumeet

Hi Sumeet, still very rough market. Though it is getting slightly better from I hear from other investors. I have stayed away from Gary because there is so much crap in that area that it's not worth wasting time when other surrounding cities offer good ROI.

Post: Tracking Flip Expenses

Sharad M.
Pro Member
Posted
  • Carlsbad, CA
  • Posts 1,991
  • Votes 1,135

Thank you @Tom Shallcross

@Jason Brown and @Preston Quinn I will be more than happy to answer any questions you might have about REsimpli.