Contrary to the “guru” way of doing wholesaling, it’s about establishing relationships. We know if you want to wholesale, you have to have meat on the bone for you and your potential buyer, so what do you do?
First you have to find out how motivated they are….as in their price point. I always one question " What do you need?". And I get all sorts of responses from potential sellers; from there I'm actively listening. The majority of answered is not the amount of money. Most of my callers here in the DMV area, have already consulted a realtor for they call me, and this works out for me because it's a sign they know the property will not sell in its current state. After I deem there is motivation, I always have All CASH comps pulled and Retail/Traditional (ARV) comps pulled on the house.
Now usually a relationship is being built at this point (And I’m being asked do I want to come see it…. Now this is motivation…(I seldom ask to come out, but rather I’m being asked). I’m not about wasting my time nor theirs and I explain this. So what I say is “I’m going to have comps pulled on your house, and these comps are all cash that have sold in your area, and normally I offer above comps if the house warrants to see if it makes sense, because I want to offer you a fair price “(The hook!)…
**I explain that most buyers that work with real estate agents will be shown a CMA, etc, and rarely do folks that purchase real estate go outside of this process, as I'm sure you would not as well (By in!)…
What for it!!!!…..say nothing….then comes…”When do you want to see it”. From there I have the comps usually in about 10 mins in my hand.
Before I make an offer (I send them my realtors CMA (that shows the High and low in their area of All Cash offers only, by way if email (relationship)…
Note: please tell your realtor or you need to separate the two (All Cash/ARV). What do most home owners want is the Highest of the all Cash…the next hook.
If you don’t show how you come up with the numbers you are offering, the seller will often think you are low balling… and you will not separate yourself from your competition. Don’t be afraid to be different and be creditable.
By the way…,some may not like this, and if a newbie is reading this…as it’s not what they learn… but I never follow back up with anyone once I make an offer and they say let me think about…I use the Carmax motto of how they buy cars. If you know the process…. then you know what I’m referring to… if not, go to Carmax and tell them you have a car to sell, and witness the non hassle offer they give you after they test drive your car and make you an offer. If you don’t like... you leave.. but, they never follow back up… yet there are folks always waiting and hoping they can get an high offer and get their car sold …..motivation!