Hey Scott Graham -
I've been direct mailing for a while now, and it seems as if nothing worthwhile is free. I mean, depending on your county, you might be able to scrape probates or evictions from a website, but (in my opinion), every wholesaler is targeting the easy and free lists. You might get a deal from it, who knows.
I think there is a lot of value in networking with probate attorneys, make a friend at City Hall, etc. I like driving for dollars – it only costs you gas money and you can really get a good idea of vacant properties. If the letters come back on deliverable, even better! Find the owner and it's even hotter lead.
There are a few really great companies that offer lists, but they all cost money.
What is your ultimate end goal? Are you looking to become a full-time wholesaler? If so, start small and create momentum so that leads will flow through every month. If you were looking to rehab, it might be worth your while just to reach out to other wholesalers instead of wasting time on marketing for months to get one deal. Creating a constant lead funnel requires diligence, patience, and perseverance..... And money!
Feel free to reach out – call or email me. I'm marketing in Massachusetts and can give you some pointers. Good luck