I saw a video yesterday from a prominent DFW broker I used to know.
He claimed something like 1/3 of new realtors quit within 6 months of passing the exam.
Why?
MOST REALTORS SUCK BECAUSE:
1) They don't know how to generate enough leads...
PLUS!
2) They don't know how to cultivate and follow up with leads (people rarely sell their house within the first 3 months of thinking about selling).
Worse...most people think realtors are all the same. So, they'll list with the last agent they talked to.
3) They try and be everything to everybody. RE agents (and I'm not an agent, so my thoughts as a marketer) should niche down.
Be a listing agent that specializes in probates.
Be a buyer's agent specializing in luxury housing.
Be a buyer's agent specializing in distressed properties for investors.
Not niching puts realtors in positions to lose credibility where they don't know what to do next, what advice to give, or how to negotiate repairs, ARV, etc.