Thanks for the explanation Michael. I would probably need to think about this a bit longer but off the top of my head...
Intention is clearly important. If you do not desire something, your chances of getting it are much lower. However, intention is only one factor. Too many people want to break huge complex issues and thoughts (the meaning of life, being successful, etc) into very basic theories...it is impossible. There are far too many variables, uncontrollable events, etc for things to be broken down so easily.
This is why I find such books to be a bit flaky. If people would spend more time on actionable items instead of getting themselves pumped up with motivational books, I believe they would have a better shot at being successful.
And on a basic level, who cares if you are driving a Saturn Vue and someone else is driving a BMW, I know so many people who are "successful" and miserable. To be happy is to be balanced, and many people forget that as they reach for the stars.