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All Forum Posts by: Gustavo Munoz Castro

Gustavo Munoz Castro has started 15 posts and replied 257 times.

Post: Off Market Deals - What is the best way to find / approach them?

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79

There are tons of list building tools out there, Propstream is the most famous, The Share Group is my personal fav, they can provide just the homeowner info and some (not all) can provide phone numbers.

Post: Marketing- SEO or Direct Mail

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79
Quote from @Doug Lovett:

$700 isn’t enough for direct mail - you need to budget for 6 months of direct mail before you start. 

SEO is a long term game that will take 12 months minimum to see any benefit.

If I were you, I would do driving for dollars and use the money to buy the deal machine app and mojo dialer and coke call your leads. I have heard that Deal machine now includes Skip tracing so you don’t need that (assuming the data is there and is good). If you find the data is not good, you’ll need to pay for skip tracing.

Go to YouTube and find Zach Boothe. Watch his 40 day challenge. 

Once you start doing deals, you can roll the profits back in to the business and start doing direct mail - I’d start with your D4$ list and then add other niche lists as your budget grows.

Open a separate checking account dedicated to marketing and budget 6 months of mail, so if you have $6k, you would do $1k per month with 1/4 of that dropping every week. You want to hit the same people every 30-45 days. With postcard rates at roughly $0.50 each that would get you 500 postcards per week.


 This is great advice. $700 is a solid budget to cold call for 3 months and try to find deals. This is what I would do + driving for dollars + networking with neighbors.

Post: Off Market Deals - What is the best way to find / approach them?

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79

I run a call center that works with investors, so I get to see this up close. Prospecting is usually the best and most cost-effective way to generate conversations with potential sellers, plain old cold calling. The key is to generate a solid list that starts with high equity homeowners and you can layer on top other filters like Notice of Default, downsizer, absentee owner, etc.

In my experience, the goal isn't to make someone consider an offer on their home, they're either going to be interested in selling or not, you can't control that, but you can control trying to figure out is they have any interest and finding out their motivation.

Post: Recommendation for a good lead generation system

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79

I run a call center for real estate so deal with this stuff all the time. For cold calling, I really like Mojo Dialer for larger lists, very easy to use and has great tools to managing being tagged as spam. Whatever list you generate, you need to get it skip traced (matched to phone numbers). I like the Share Group for skip tracing, its not cheap, but great data is worth gold.

Post: Whats currently working when it comes to acquiring new deals?

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79
Quote from @Nico Terruso:
Quote from @Jack Schwartz:

Thaks Nico, could you explain why you’re using the triple line dialer method? Also, could you describe how this method helps you in acquiring leads?


 Using a triple line dialer is just more effective, I can reach more people when cold calling. 


 Congrats on hiring some folks to help cold call! Curious: how many hours do they dial? 100-150 calls per day seems very low for a triple line dialer. Is it Mojo?

Post: What to ask when a seller calls.

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79
Quote from @Michael Quarles:
Quote from @Drago Stanimirovic:
Quote from @Michael Quarles:
Quote from @Drago Stanimirovic:

Hi Michael,

Your qualifying script is strong, but a few tweaks could make it even more effective. You start well, but adding a bit more value upfront, such as positioning yourself as someone who "specializes in helping homeowners sell quickly and hassle-free," could increase receptiveness.

Asking if they’re "hoping" to sell the house is smart and non-aggressive. To gauge their motivation more, you could follow up with, "What’s got you thinking about selling?" which can reveal their urgency or situation. When asking for an appraised value, if they hesitate, try encouraging them with, "What range do you think it would appraise for based on nearby homes?" This lowers their guard and helps you get a figure.

Your section on the benefits of working with you is strong. However, breaking it up with short check-ins like, "Does that sound good to you?" can keep them engaged. When negotiating, using softer language like, "Is there any flexibility in that number?" makes the conversation feel more collaborative and helps ease tension around price.

The built-in pauses in your script are great. When pushing for a lower offer, always provide a clear justification, like market trends or repair costs, to make your reasoning sound logical. Remind them of the peace of mind you offer by ensuring the deal won’t fall through and that you handle all the details.

With a few adjustments, your approach can be even more effective in converting leads to deals. Let me know if you'd like to discuss further!

BR,

Drago

Good to meet you.  

LMAO. Hell my script is 73 pages long.  And frankly I don’t care why they want to sell in the early stages of communication.  I only care that they are willing to articulate answers to my questions. If not they get to go waste someone else’s money.  

After well over 1000 houses it’s proved it’s worth.

BUT if you think sugar coating will work sprinkle sugar all over the conversation. 

certainly nicey nice communication and unabashed laughter will get you elected but it won’t buy many houses. 

our product is money and we best not forget that. 

there’s a power exchange happening in every conversation and the one who blinks first fails unless winning isn’t important.  


Hey Michael, good to meet you too!

I totally get your approach, especially after closing over 1,000 houses → your results speak for themselves. Cutting to the business side quickly makes sense, and for some sellers, it’s all about getting straight to the point. While I tend to lean toward building rapport early, I also understand that not every seller needs or cares about that.

That said, I do think there are some sellers who care about more than just the money, they want to feel appreciated or comfortable with who they’re selling to. For those people, establishing a bit of trust or showing you care about their situation can help seal the deal. But, as you pointed out, the product is money, and keeping the conversation focused on the exchange of value is key for others.

It’s all about knowing your audience, and it sounds like your no-nonsense style has been incredibly effective. 

Appreciate hearing your perspective, always interesting to see how different strategies work in practice!

Have a great week ahead!

Regards,

Drago

People who care about more than just the money arent sellers.  They’re researchers.  They haven’t yet decided to sell.  They’re in that annoying stage of procrastination.  

And don’t mistake on purpose actions for meanness or lack of sympathy   

My job after all of the diatribe and crap is to produce the highest level of profitability possible   It’s not to make friends   


 You make some great points, but for the folks in the procrastination stage, what do you do with them? They're usually the majority of leads generated I think. Do you have a process to nurture them or do you always hunt for the most motivated "now" business?

Post: virtual wholesaling , Building Buyers list for Fix and Flip Investors.

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79

Some great suggestions here already. I would add network with the local forum and even your local subreddit (Reddit has a huge investor community).

Post: Poll: What type of Management Style do you prefer?

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79

I'm dealing with a tenant issue at the moment and, honestly, as an out of state investor, I prefer the option that will resolve issues most effectively. Speed matters but not as much as actually solving the issue. If I had to choose, I would lean towards option 1, I like the idea of having a dedicated person that at least knows my name and is familiar with my properties and can help "keep an eye on them". A call center who knows where just can't provide that.

Post: Anyone using Virtual Assisstants for sourcing deals

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79

Biased opinion here but I'll give it a shot. I run a virtual assistant company that does cold calling for Real Estate, PowerISA. Here is what I say will have the most impact on your ROI from using a VA to cold call for you:

1) You need to plug in the VA into a system that works. Are you already closing deals using the same lead source and tools? If not, you're gonna run into many more issues that will take longer to fix.

2) What is your lead gen method? if you're using mailers to generate responses, your VA will have a much higher conversion rate than straight cold calling. Generating Google PPC leads for all cash offers? Conversion rate will be the highest.

3) Your VA needs to be good. They need to have experience cold calling. It's super hard to teach a noobie how to cold call or better said, you need to go through a lot of them to find one that can handle it. Talent matters. A great VA will last 6-12 months in a cold calling role.

Let me know if this helps.

Post: Cold Calling Marketing - List Population

Gustavo Munoz Castro
Professional Services
Posted
  • Specialist
  • Bothell, WA
  • Posts 268
  • Votes 79

You ignore the DNC at your peril, once I got 2 demand letters in the same month I paid them and decided to take it seriously. For a list that small you may get lucky and no one will notice but in general you can easily run into frequent litigators that are just waiting to get called and file suit. It all depends on your appetite for risk.