All Forum Posts by: Kelly A.

Omar, We can recommend some contractors in Eau Claire, depending on what kind of work you need done.  We'll be selling a place there in the next year or so (but not at a discount!!) :-)

It all about comparing value, risk, reward, and expense. And sending out 80,000 pieces of mail.

Our daily deal recordings are great... You can actually hear the conversation between us and the sellers.  Daily Deal 10 is an example of a 30 day escrow period. 

@kelly Arneson, I will second what @Dev Horn has said. I have contacted Mr Horn on that very question. This is what I've found. Just as real estate is local, so is marketing. In fact, with regard to marketing, what works in one zip code my not work in another.

What works in all zip codes generally speaking is "driving for dollars". I did that prior to any yellow letter marketing I did. 

 In real estate, location,location, location is said to be key. 

In real estate marketing, it's test, test, test (marketing techniques that is.)

It's tight in many markets these days. You must be looking "off-market" for deals as those on the MLS probably go fast and often above asking price.

Remember that we don't get houses at a deep discount because the market sucks, we get the big discount because the HOUSE sucks. Meaning, it needs moderate to significant repairs, and the seller has no interest in investing in the house in order to sell it - and that is likely their fate if they try to sell on the MLS (retail). In addition, in our perfect deal, the seller is in a hurry often due to some impending financial thing - taxes, job loss, etc.

No one with a nice house who is not in a hurry is going to sell you a house at a 30% discount in Eau Claire.  Like Shaun above, we like direct mail (and AdWords) for finding those who need what you are offering - fast, cash, as-is.

@Kelly A., competition is a good thing. It reenforces to the marketplace that there are viable options; you being one of them. Having said that, in terms of a best approach to marketing to motivated sellers in my opinion one of the best would be a good direct mail campaign. Why? Because its highly targeted (based on criteria), personalized (addressed directly to recipient), creative (lots of different types of mail pieces), etc.... And bottom-line, it works!