You can also use a Google Voice number to track your marketing campaigns. 

Monitor the effectiveness of different channels and campaigns to determine which ones provide the highest ROI.

Just me, but I wouldn't want to start what I would think to be a smear campaign.

My thoughts are as follows:1) Hire a VA at about $10 an hour to work about 20-30 hours a month to do cold calling, send offers, follow-up, etc2) Use Pat-Live or something similar to answer calls live when they come from direct mail marketing campaigns, callbacks from cold calling, etc.3) purchase small focused lists like probates, evictions, delinquent taxes, etc. 

I have decided on how And where I am going to pull my marketing lists for A direct mail campaign and cold calling.

How do I start a direct mail campaign to absentee owners in my state, Illinois?

After 20 years in the business I am finally going to have to break down and start a marketing campaign.

Just used email campaigns, such as mailchimp, constant contact, etc., and set up a time for early morning.

Saying that any agent is not qualified, of implying so, is a violation of the Realtor Code of Ethics, IMO, Using scare tactics and then basically saying I'm the one "qualified" to do this, obviously suits your campaign, but the implications made, as others have pointed out, are without merit.So, then you were basically implying that since I have never represented an owner in a short sale that that I could not do so?

I look everyday and because I have a full time job I do not have a marketing campaign but acquire properties via mls or being on wholesaler lists.