So they each bought one, and she painted hers pink.

If you don't have any sales ability, check out To Sell is Human by Daniel Pink.

However I have never done one for multifamily (the asset class I jumped to this year), many of these mailers will be going to law offices, and very wealthy owners and I am hesitant to send them a pink envelop with a cute stamp and a chicken scratch yellow letter inside....Does anyone have experience in marketing to larger multifamily owners?  

White appliances should have went out with linoleum tile and pink bathrooms....

I am not their target market and have never bought their product but I know their story and their little pink cars.

Before (Guest Bath, Pretty in Pink) After(Ceramic Tile Surround, Tile Floors, Bronze Shower Trim) Before (Master Shower) After20" Porcelain Tile Surround (cut in half, looks like Travertine),Mosaic Tumbled Travertine Tile FloorOil Rubbed Bronze Shower TrimKitchen Backsplash BeforeAfter, Used 4 x 6 Noce for Edges, 10x10 Glass TileBefore, FireplaceAfter, Simple Paint, Trim and Minor Staging.

Taupe or a pink-toned beige is supposedly coming into style, but I think renters would still prefer greige, beige, tan or cream.

And the person needs to be turned in and prosecuted  LOLI am all for profit's  its how we do business.. but taking advantage of the elderly simply is not one that I subscribe too.. a 240k property that only needs 20 k in work.. is certainly NOT only worth 90k..most folks would be tickled pink to pay 150k a 240k prop that only needs 20k... had this seller simply gone to a reputable realtor and the property was exposed to the open market fair market value would have been achieved for all.Now I get Hoarder houses and super low value deals... etc etc.. especially with how intense the asbestos laws and lead paint laws have gotten.. the old days of just a wink and nob get rid of it is over.so on the face of it. some of these homes will need to go for VERY low dollars to make them viable.

If someone signs a 2 year lease and wants to paint their daughters room pink, I'm willing to allow that because it shows me they want to make the house their home.

Last surround I did was 6x12 porcelain "travertine look", because the bath had other pink/tan features.