Quote from @Joy Daniels: I manage short-term rentals in the Sarasota area, and I'm always looking for innovative ways to boost occupancy rates year-round.From your experience, what marketing strategies have had the biggest impact on keeping your properties booked?

Time in the market beats timing the market!

There are some markets that you may be able to make a purchase with what you have available. 

That’s why the successful wholesalers and flippers I know spend $10,000 and more MONTHLY on marketing.  2.

The rental market is a dynamic environment, and one constant is change.

We have all the resources and an incredible network yet we will still have students who will not put the effort into find a commercial deal. 

If you have a marketable property and its listed these agents will contact you.

Renting to a friend can complicate things, especially if you're starting below market rent.

- Will they search for off-market properties for you?

But you get out of it what you put in, in terms of effort and time.