How many realtors to reach out to

How many realtors to reach out to

Buffalo Grove, IL · Member since 2017 · 54 posts · 39 votes
I am trying to invest in a certain market and I am curious as to how many realtors i should be reaching out to and trying to establish relationships in that particular area. Can I just go crazy and just contact all of them over there and whoever has the property for me wins?

I apologize if this is posted in the wrong thread, I didn't know exactly where to put it.
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Drew SygitBusiness Member
Property Manager · Royal Oak, MI · Member since 2012 · 12k+ posts · 9k+ votes
1y

@Nicholas A. your shotgun approach has a high probability of getting the exact quality you put into it.

95%+ of real estate agent, many of them posting they are "investor-friendly", only know how to deal with owner-occupied transactions. 

You can test this, by asking some to SHOW you how they calculate ROI, Cap Rates, Cash-on-Cash, etc., for their clients.

Many will say, "that's the investor's problem".
They are correct because an investor should NOT rely anyone else to run their numbers.

So, then what exactly makes them investor-friendly?
- Will they preview properties for you, taking narrated videos they send to you?
- How many below-asking price offers will they write for you before ignoring you?
- Will they search for off-market properties for you?

What you'll find is that the highest volume agents in any market avoid investors. They either list owner-occuiped houses for sale or know they can show a normal buyer 5-10 houses for a sale.
- It's not profitable for them to search for under-market priced houses, figure out repairs needed or what other problem is pushing the price down and do even more for a newbie investor that has analysis-paralysis and may never buy anything.

Some questions you'll want to share the answers to with any agent you choose:

1) Are you paying cash or getting a mortgage?

2) Are you pre-approved and have the down payment in your bank account?

3) What ROI are you looking for?

4) How fast can you move if the agent brings you exactly what you are looking for?

Good luck!

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  • Real Estate Agent · Cleveland, OH · Member since 2025 · 60 posts · 54 votes
    1y

    Most realtors will want a firm commitment in the form of an exclusive buyer's agreement. Being a realtor is tough, and there are quite a lot of unserious buyers that are just poking around. You can try reaching out to a bunch of them but you most likely will get lackluster response if you don't show some basic level of commitment on your end. 

  • Real Estate Agent · Kansas City · Member since 2018 · 4k+ posts · 3k+ votes
    1y

    Initially you can interview and find the one that fits your needs. After that you want to build the relationship. If the agent is not working out for whatever reason, cut the tie and move on. 

  • Ko KashiwagiPro Member
    Lender · Los Angeles, CA · Member since 2022 · 967 posts · 445 votes
    1y

    Hi Nicholas,

    I would talk to around 3 and take it from there. If you find a realtor that fits you I would focus on building a relationship with them before moving on because good realtors won't waste their time on someone that doesn't see there value.

  • Buffalo Grove, IL · Member since 2017 · 54 posts · 39 votes
    1y

    I have bought 2 rental properties and seen other realtors, and I have never once been presented with an exclusive buyers agreement. Maybe its me. I appreciate all the info though. I just don't want to start working with a realtor and waste time and end up with no real solid prospects for buying.

  • Pat LulewiczBusiness Member
    Realtor · Raleigh NC and Greensboro, NC · Member since 2019 · 391 posts · 392 votes
    1y

    I dont think its a quantity metric, but much more a quality metric. If you reach out to 10 realtors and the 3 that contact you the fastest are new to real estate or have never bought/sold an investment property...good luck. Figure out a question set that helps dive into their expertise as investor-friendly agents, ask about their experience in the investment real estate space, and have them send you a few properties that could meet your goals to show that they can provide quality properties for your to analyze (hint: this is also good to see if they overpromised on their market [ex - Raleigh for cash flow]).

    Also with the new lawsuit, any agent that knows what they're doing will require you to sign an agency agreement prior to viewing a home. Although it isn't some miraculous contract that will hold a buyer hostage, there can be repercussions to you and/or the agent you eventually earn a commission with.

  • Huntsville, AL · Member since 2024 · 50 posts · 23 votes
    1y

    @Nicholas A. 

    My top recommendation is to begin by contacting property management companies in each target area. It's important to vet these companies thoroughly. Most property management companies are licensed realtors with extensive experience working with investors and providing valuable insights into their local market. 

    In my experience, allowing these professionals to guide you can be highly beneficial, as they are likely to recommend properties they would be comfortable managing. Since they are responsible for maintaining the relationship with you after the transaction closes, this approach adds an extra layer of confidence and security to your investment. 

    It's not about calling all agents, but truly finding the best agent. You will know once you've found them. :) 

  • Drew SygitBusiness Member
    Property Manager · Royal Oak, MI · Member since 2012 · 12k+ posts · 9k+ votes
    1y

    @Nicholas A. your shotgun approach has a high probability of getting the exact quality you put into it.

    95%+ of real estate agent, many of them posting they are "investor-friendly", only know how to deal with owner-occupied transactions. 

    You can test this, by asking some to SHOW you how they calculate ROI, Cap Rates, Cash-on-Cash, etc., for their clients.

    Many will say, "that's the investor's problem".
    They are correct because an investor should NOT rely anyone else to run their numbers.

    So, then what exactly makes them investor-friendly?
    - Will they preview properties for you, taking narrated videos they send to you?
    - How many below-asking price offers will they write for you before ignoring you?
    - Will they search for off-market properties for you?

    What you'll find is that the highest volume agents in any market avoid investors. They either list owner-occuiped houses for sale or know they can show a normal buyer 5-10 houses for a sale.
    - It's not profitable for them to search for under-market priced houses, figure out repairs needed or what other problem is pushing the price down and do even more for a newbie investor that has analysis-paralysis and may never buy anything.

    Some questions you'll want to share the answers to with any agent you choose:

    1) Are you paying cash or getting a mortgage?

    2) Are you pre-approved and have the down payment in your bank account?

    3) What ROI are you looking for?

    4) How fast can you move if the agent brings you exactly what you are looking for?

    Good luck!

  • Real Estate Agent · Tampa Florida · Member since 2013 · 630 posts · 303 votes
    1y

    When looking for a Realtor, here is the best place to look.  You probably can find a good one through BP.  It will save you time and effort.  You will also know that they investor friendly and experienced with investment properties.  I am in the Tampa Florida area and I know that a lot of Realtors don't always work with investment properties.  You can also look up on top and look into the AGENTS tab to find one.

  • Real Estate Agent · VA · Member since 2024 · 54 posts · 43 votes
    1y

    @Nicholas A. The world of real estate has changed.

    The result of the lawsuits is that a REALTOR® is now required to have an exclusive buyer's agreement before stepping into/onto any property on a potential buyer's behalf. You CAN limit that agreement to a specific property; but, as others have stated, agents are looking for a certain amount of loyalty from their clients.

    If an agent gets vibes from a prospective client that indicates that they want to cheapskate and not pay a professional for their service, they are not likely to waste their time with them. A buyer agreement is the legal document that provides the agent with the assurance that he/she will get paid if they work with you to complete a real estate transaction.

  • Real Estate Consultant · Ann Arbor, MI · Member since 2022 · 461 posts · 250 votes
    1y

    Hi Nicholas from Buffalo Grove, IL!

    You are interested in a certain market to use the BRRRR (Buy, Rehab, Rent, Refinance, and Repeat) method to purchase property.

    To find these properties, you asked how many Realtors you would contact in that area.

    Honestly, most Realtors do not speak investor language and are not investors themselves. What you want is an investor friendly Realtor who is, ideally, an investor themselves which is a very, very small percentage of Realtors.

    Yes, you should find an investor friendly Realtor to have on your team. Some ways to find that person is local Real Estate Investor Facebook groups, local Real Estate Investor Associations, Realtors who list multiple properties for other investors, Bigger Pockets website's forum, and local property managers.

    You will also want to try to get on the buyer's list for local real estate wholesalers.

    To Your Success!

    • Investor · Richardson Texas · Member since 2022 · 14 posts · 15 votes
      1y

      @Jeff Roth why do you think there is such a small number of realtors who are investors? I'm reading this and other threads as I'm looking to start analyzing out of state investing. 

  • Jonathan SmallPro Member
    Investor · Suwanee, GA · Member since 2020 · 182 posts · 151 votes
    1y

    @Nicholas A. I personally don't like exclusive by agreements. Realtors would never exclusively do the same for me. 

    I am very clear about what I want to buy. If an agent brings it to me then they should get the commission. 

    When starting out, I’d say reach out to 3–5 realtors in your target market. It’s all about finding someone who understands your goals (buy-and-hold, flips, etc.) and knows the market inside out. Have some initial conversations to see who’s responsive, knowledgeable, and investor-friendly.

    Once you find a good fit, you can focus on building a strong relationship with that one realtor. But having a backup or two isn’t a bad idea, especially if deals start flowing faster than one person can handle.

    Good luck finding the right team! Let us know how it goes.

  • River SavaPro Member
    Lender · USA · Member since 2022 · 1k+ posts · 1k+ votes
    1y

    What market are you looking into? 

  • Realtor and Investor · Scottsdale, AZ · Member since 2017 · 1k+ posts · 1k+ votes
    1y
    Quote from @Chris Ayars:

    @Nicholas A. The world of real estate has changed.

    The result of the lawsuits is that a REALTOR® is now required to have an exclusive buyer's agreement before stepping into/onto any property on a potential buyer's behalf. You CAN limit that agreement to a specific property; but, as others have stated, agents are looking for a certain amount of loyalty from their clients.

    If an agent gets vibes from a prospective client that indicates that they want to cheapskate and not pay a professional for their service, they are not likely to waste their time with them. A buyer agreement is the legal document that provides the agent with the assurance that he/she will get paid if they work with you to complete a real estate transaction.


     This is absolutely correct.  As of August 17th, 2024, gone are the days that any Realtor can meet you at a property and show you one-offs.  Now they are required to obtain a commission agreement before setting foot in a property to show it to you.  The only exception to this is an Open House.  Agents can host an Open House and allow potential Buyers to walk through without having agreements in place.  Any agent who violates this is communicating to you that they are unethical.

    Best practices proves that interviewing agents BEFORE you go looking, to find the most competent one for your specific needs is the right way to do it.  With mutual trust, your agent will be able to put more time and care into your searches, evaluating properties for you, and not having to worry if their time will all be for not.

  • Accountant · Accepting new clients from anywhere in the USA · Member since 2025 · 37 posts · 19 votes
    1y

    After trying to work with various realtors over the years, I am normally unwilling to commit to one or the other, I will sign representation for each property they show me.

    Unfortunately I have had, over the years, too many realtors that don't know as much as I would like for an investment in the 6 figures.

    Recently I asked on a FB group I am part of about a commercial realtor in this area,

    I interviewed the one that came highly recommend. She actually was a junior attorney in the closing of my house and decided to no longer practice law and become a realtor instead,  her legal knowledge is extremely helpful.

    When you are buying you can use my strategy. 

    When you sell, interview as many as you need until you feel very comfortable with the one you decide to work with.

    real estate is a big investment, and for me it's long term, I don't want to have buyer remorse because someone isn't as knowledge as I like.

    when I was younger,  I was more willing or less experienced,  today I want the same level of knowledge as I offer when I help someone with their tax planning or when I prepar their taxes.....

    Show me your high level of knowledge,  you are hired.

  • Basit SiddiqiBusiness Member
    Accountant · New York, NY · Member since 2015 · 8k+ posts · 3k+ votes
    1y

    Determine what type of property you want to buy - What Zip code, what condition homes, price range, etc.

    Contact 3-4 realtors that helped buyer agent buy the type of homes you are looking to buy.
    Then go with the 1 realtor that you connected with the most.

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