Yes, absolutely.
Imagine it is valentines day. You are looking for a rose for your loved one. Rose needs to be red. So you go to flower shop after flower shop to find roses. But you need a red one! Not a white one, not yellow and not pink. You need red.
So more and more do you scan the flowers and you mind now conditions you to anything red. If it is not red, you are not interested. Sooner than later you forget why you are looking for red and soon you will start to ONLY look for red. Red daisies, red sunflowers, red cars... you completely lost the point that it needed to be a rose.
This is what is happening here. Not because a motivated seller COULD possibly have a property in distress does this imply that all or even most properties in distress belong to a motivated seller.
Most do not!
So consider this next. You ask me for tips on properties that aren't going to be on everyone's list.
My friend, listen to me carefully. IF a property is on a list there is 90%+ probability it doesn't belong to a motivated seller. Why?
Because nothing can target motivated sellers. Simply can't.
Everyone thinks that a circumstance (like being in foreclosure, tx liens, or .. ahum... distressed property) implies motivation. Tat is very wrong. Motivation is an emotional response to a circumstance, not the circumstance itself.
Although the sensible solution to the circumstance of being in foreclosure let's say, is to sell their house, the reality is that the emotional response to being in such a situation is to find ways to keep their house, not sell it.
So ibn order to find motivated SELLERS, you need to first understand what a motivated seller is.
A motivated seller is not someone that wants to needs to or even has to sell their house. A motivated seller is anyone willing to sell their house below market value. The reasons why do not matter.
How do you target someone, anyone who is willing to sell below market value? Can't. You can't predict how someone will react to any circumstance.
Let me ask you this:
Where would you go if you were a hungry lion in the savannas of Africa to find food?
You’d stalk the watering hole.
I don’t care who you are; your *** will beat that watering hole at some point TODAY.
Now, keep that thought.
Let's talk about lists: the foreclosure list, absentee owners list probate list…
What is a list anyway?
A list is a filtering mechanism.
If you’re motivated, get on my list.
If you’re not motivated, get off my list.
Good.
If you need to send 3000 mailers, calls, and texts to land one deal, you’re working with a 0.03% success rate. That’s a 99.97% failure rate. You don’t need to be a rocket scientist to realize the people on that list aren’t interested in selling. Wrong audience.
Here’s the good news.
Just like a lion doesn’t need to know where the prey is hiding—only where they’ll eventually show up—smart investors don’t need to guess who’s motivated. They simply need to know where sellers will be when they BECOME motivated
Google!
Want a reliable source of motivated sellers?
you have to make sure THEY will find YOU!
Get a website, rank it #1, make sure it converts.
How exactly?
I will write a book if I continue so if there is interest, just ask here and I will give you some pointers. Ignore that I sell SEO services, on BP I am offering everything I can for free.