I’ve gravitated to this same model here in Lake Charles, LA. We have had a boom in our area with so many construction workers coming in for industrial expansions. The boom has actually slowed down but I am still having success with my rentals. I rent the entire place. One 2bed 1bath SFR, and 3 of the apartments in a 4plex. (Two 1bed 1baths and one studio)
How it started:
First when I performed routine inspections or maintenance, I noticed a common theme of temporary furniture in my SFR homes rented to construction workers from out of town. It wasn’t uncommon for them to have blow up mattresses for a bed and tattered goodwill or roadside furniture that they would just abandon when they got laid off from the job. Don’t get me wrong, they took care of the property but they weren’t wasting money on furnishing something temporary.
Secondly, at one point I listed a nice two bedroom, 1 bath home that came vacant. It had been renting for $1,100/month. There was A LOT of interest in it from out-of-towners and they all seemed to say and ask the same thing. “I am staying in a motel for $400/week and using my per diem to pay it. Is your rental furnished?(I advertised using pictures I took with previous tenant’s furniture still in the home” A all bills paid because it is difficult to get a day off work to take care of all the deposits and such? After 9 different calls similar to this I figured I must be on to something. I pulled the property off the market for 2 weeks. My 14 year old daughter (who loves decorating and staging) and I hit every garage sale, flea market, and facebook marketplace we could to find nice but affordable furniture and housewares to make this place a home. For about $600 we completed the task down to the silverware in the drawer. Bedding, towels, pots, pans, dishes, etc… I relisted for furnished, fully stocked home with all bills paid for a 6 month lease at $1600/mon and haven’t looked back. I was originally getting $1100 for the place and after the change up I’ve calculated it is bringing in around $1350/month after utilities and lawn service. So far so good. My daughter enjoyed the process and it has been successful to the point that I decided to replicate the model for a 4plex I own about a mile or so down the road. A lot of the construction projects have slowed plus the covid thing isn’t helping so I did decide to drop the 6month lease and do month-to-month to be more attractive to traveling workers but our lease does still contain the language that we must receive a 30 day notice that they are leaving or the deposit is forfeited. I pause to talk about that at lease signing with all of my tenants because I don’t want to be shady and I want them to fully understand there aren’t exceptions. They usually make a comment stating there’s a good chance they will be forfeiting that deposit if they get laid off without notice but they are fine with it. More so than not that seems to be what happens.
I advertise on Zillow, craigslist, turbotenant, Facebook Marketplace, Realtor.com through Cozy.Co, and I place “For Rent Fully Furnished” signs near their park and ride lots. Zillow seems to be the most effective for this type of tenant with Facebook coming in with a tie or close second. Facebook definitely does bring out the desperate for this type of rental though. I realize that sounds ugly but I notice that I get A LOT of just out of relationship kind inquiring about the rental. I mean just out as in moving out that day. I may or may not be guilty of “facebook stalking” all who inquire in order to get a glimpse into what type of tenant I may be taking on. If I could give them any word of advice it would be if every post you put out there is negativity and trashy and zero personal responsibility for what’s going on in your life, chances are you’re not going to be a good fit in my rental surrounded by professionals who work hard every day. Oh and by all means, don’t be smoking weed in your profile picture taking about “Eff the world!”