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Updated almost 8 years ago, 04/04/2017

User Stats

48
Posts
9
Votes
Stefon Franklin
  • Charlotte, NC
9
Votes |
48
Posts

Starting My First Mailing Campaign!

Stefon Franklin
  • Charlotte, NC
Posted
Hey BP Members, I finally bought my first mailing list! I've previously only been doing bandit signs and Craigslist marketing only because it's inexpensive. It's been working but now I'm looking to expand and do more deals. So now I'm trying to create a mailing campaign that's effective but also cost friendly. I'm asking for any insight on how to get the most "bang for my buck." Any suggestions are greatly appreciated!

User Stats

3,034
Posts
2,019
Votes
Brian Garrett
  • Real Estate Investor
  • Palm Beach County, FL
2,019
Votes |
3,034
Posts
Brian Garrett
  • Real Estate Investor
  • Palm Beach County, FL
Replied

Are you talking about a physical mailing list or an email list?

User Stats

13
Posts
0
Votes
Danny Barrera
  • Stafford, VA
0
Votes |
13
Posts
Danny Barrera
  • Stafford, VA
Replied

Im on the same route trying to close my first deal in VA

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User Stats

48
Posts
9
Votes
Stefon Franklin
  • Charlotte, NC
9
Votes |
48
Posts
Stefon Franklin
  • Charlotte, NC
Replied
Originally posted by @Brian Garrett:

Are you talking about a physical mailing list or an email list?

 Physical mailing list 

User Stats

48
Posts
9
Votes
Stefon Franklin
  • Charlotte, NC
9
Votes |
48
Posts
Stefon Franklin
  • Charlotte, NC
Replied
Originally posted by @Danny Barrera:

Im on the same route trying to close my first deal in VA

 Good Luck! Keep me posted on how it goes.

User Stats

16
Posts
5
Votes
Alan Fichter
  • Breinigsville, PA
5
Votes |
16
Posts
Alan Fichter
  • Breinigsville, PA
Replied
How did you come up with your mailing list?

User Stats

26
Posts
20
Votes
Mark Wolffer
  • Newport Beach, CA
20
Votes |
26
Posts
Mark Wolffer
  • Newport Beach, CA
Replied

a mailing list is only as good as you have segmented your market area:

1. are they homeowners?

2. when did the homeowners purchase the property? (do you really want to waist your money on people who don't have equity or moved in just a few years ago or even worse...last year)

3. what are the ages of the home occupants?  (are they empty nesters, are they over 70 years old, or are they parents with kids in school)

4. do you know any of the homeowner occupations?  ( some occupations pay really well and are very secure...so they tend to not need to sell at a discount) (others like salespeople may have come on hard times)

5. do you know if any of them registered at a payday site in the last 60 days? (need cash)

By segmenting you are able to better target your advertising dollars and expand your market coverage area

User Stats

16
Posts
5
Votes
Alan Fichter
  • Breinigsville, PA
5
Votes |
16
Posts
Alan Fichter
  • Breinigsville, PA
Replied
@Mark Wolffer thank you

User Stats

23
Posts
3
Votes
Ken Letourneau
  • Wholesaler
  • bellflower, ca
3
Votes |
23
Posts
Ken Letourneau
  • Wholesaler
  • bellflower, ca
Replied

out of state owners   single family is very good. i have bought some houses this way ken