Our growth has been entirely organic, driven by word-of-mouth referrals, but we’re now looking to expand our reach to new investors who might be interested in our offerings.I’ve seen and heard a lot about lead magnets (e.g., signing up for an eBook in exchange for an email address) and was wondering if anyone has suggestions on lead magnets that have been particularly effective in converting interested parties into prospects.I’d greatly appreciate any advice or guidance you can share.

Create a Lead Magnet to Attract Motivated SellersMotivated sellers are the lifeblood of your investment business.

@Kyle Carter People hit on the obvious, hype and excitement of a large name company like apple moving to an area. 

Tenants love fancy stuff, so make your property a magnet for them.

If you're more of a 'personal referral' person than a 'do research online' person, and this is local to you in Manhattan, KS, hit up one or two of the trades people in the "little apple all stars" BNI group.

Quote from @Chris Magistrado: Quote from @Jonathan Greene: I like the way you are thinking, but it's a little apple before the cart although you seem to get that you need experienced partners to make this work.

@Brandon Croucier is giving you solid info on finding an experienced and honest mortgage broker who can shop your exact scenario both ways, with the rehab and without and break down the benefits of each with all fees so you can see an apples to apples comparison. 

I would say as an agent if a property is in a rough area I don't put signs since it can attract those bad apples or get stolen. 

Quote from @Daniel Baker:  You are mixing apples and oranges. 

I guess we just picked a foul apple...