We just invested in a program called Deal Flow and it’s helped us be consistent and focused.

Also make sure I ask for enough to make sure I stay under 25% Utilization?

I'm just getting started in CRE research and am focusing on understanding traditional financing.

This means you are likely to stay in that ARM. 

You should focus on the features of the home and market the home, not who you think the perfect tenant might be, lots of people rent homes for lots of reasons. 

You would use a CRM for tracking and your sales funnels/constant contact will have you always staying in contact with buyers and what their specific buy box is looking like.

I recently was researching potential deals in Kent Ohio, but have since switched my focus to north east and northwest ohio. 

It is either stay in cash, or take on some debt?

For example if you have a 3/2 pool home with hot tub and there are 10 comps but 6 are non pool homes, 2 are pool homes without jacuzzi and 2 with pool and hot tub you can focus more on those properties numbers than the others or the number generated from AirDNA

The brokerage I work at focuses on finding off-market deals in Ohio.