Eventually, we want our presence in the marketplace to be as such that people know to bring us opportunities. 

There isn't much of a VRBO presence here but theres a few chain hotels and many new apartments going in. 

small towns are very hard to lease out if you don't physical presence.

@Isaiah FranklinIt would depend on your goals and views on what is a "short-term rental" but I noticed you're from Cincinnati which has a strong healthcare presence/industry. 

I met through an agent, an investor that his pdf presents him as a huge player. he has deals for over 2b all over the world. yet his online presence is close to nothing. both as a person and a company. is this real?

As a couple composed of a city planner/R.E. agent and civil engineer we are knowledgeable in the process and requirements for new development (whether it be residential or commercial) and selling/buying real estate.

After looking up my PM company online, I can't see much, and the social media presence shows that the company is more of a parking lot repair/build type of company.

The offline and social are often overlooked but powered together they really help compliment your online OTA presence 

Hey Jerry,I think your idea to build and invest in your online presence is great to establish your brand!

Actually, I can't say that, I am still surprised that the Real Estate market here in Toledo, OH is maintaining a strong and healthy presence.