I call this a "heads up" letter.If mailed sufficiently well in advance of sale, I'll receive a number of nixies that I can skip-trace or reverse engineer to either find the owners or buy the lenders note and decide my best play forward.Second letter might contain some special message or attention getting device to encourage that letter gets opened and read and generates a lead call (call-to-action, also know as a CTA).Time permitting, I might segment the list further and create highly targeted, specialized letters that address a host of problems unique to their situation, which I call a "Perfect Storm" letter.Ultimately, my objective is to out-spend and out-research you as my same business rival.

@Jeri OMahoney I often have to remind myself its just business!

Direct mailings and such?

Which areas around NEW YORK CITY do you target your mailing list and marketing in (out of state overs specifically)?

However, I didn't like that you had to pay additional monies to get access to their direct letter mailing module and I believe there was another module that would be helpful to your biz that cost additional monies.  

You'd want to subscribe to some of the local business journals and see if they have free e-mailed newsletters so you can get a feel for the state of the market and long term rental viability...that's my suggestion, anyway.

We will announce it on BP, but I also have a mailing list if you want to be on it. 

I see these types of homes all the time and have tried many times [I even paid for a "Guru" course on Shadow Inventory] with no luck.Your best bet is to mail the owner that is on the tax records and hope they respond.Let me know if you have anything to sell.

My business partner and I have been hitting it hard with direct mail marketing and are getting a few returned pieces of mail.

Feel free to PM me if you want to get on the mailing list for upcoming events.