Our inventory is so low that even if we saw a sudden surge in listings popping on the market, let's say an additional 50%, we would still be in a sellers market technically from a supply shortage aspect.

Future landlords would see it in a background check.

First some background: I am screening tenants to rent a room in a house I am living in.tl;dr: Seems that the applicant was rushing when filling out the application and had many errors in the application - not obvious until after references were checked.

I’m a little new to the REI game, but have a background that gives me a little leg up.

Hey Wesley, I agree with what's posted above, the background story will make this easier to assess, and we would love to hear it! 

There are some other factors if you want to get technical like neighborhood, schools, types of tenants, the local job market.

The contingency period for the inspection is technically over because the inspection occurred ten days after going under contract.

Handing the letter to them, I guess technically, can be a he said/she said argument if things escalate. 

Organic (SEO) and paid.In this discussion Organic doesn't play a part because  well it is an investment in time and ranking #1 has not much  (well if you want to be very technical.. then yes it does... but for the sake of this discussion...) to do with a virus plaguing humanity.So lets talk paid marketing.With paid marketing you have competition.

Aside from providing the basics (ie. listing tool to get the property published to 10+ major sites, scheduling tool to schedule viewings, tenant screening with comprehensive applications -- pulled reports from TransUnion, which include nationwide criminal background checks + credit checks + eviction history, digital lease creation tool, rent collection tool, and maintenance tracking tool), some services also offer your tenants waived ACH fees and additional capabilities which makes it an easier sell on your end when getting them to transition over (ie. their ability to report on-time rent payments to the credit bureaus; this can create an added incentive for making sure they pay that rent on time).