Lunch Meetings, Networking, and Conference Calls all help me break up being at my desk for hours on end word-smithing for SEO and Adwords campaigns and be productive at the same time.I also have found that being creative or active for at least an hour in the evenings has been a huge help to me in getting my brain to shut up so I can sleep at night, as well as allow me to get a new perspective on the job-specific creative problems by giving me another, completely different creative or physical challenge. 

You can also get a website set up and pay someone to do SEO for you, as well as do some Adwords and PPC marketing as well as social media marketing.If you have neither the time, nor the money then you are going to have a very difficult time getting started.

To start the year we're giving Google Adwords a go to develop a system for developing leads (I have a good & flexible job, so this is a good fit for me).

I'm working on SEO and implementing a Google Adwords PPC campaign as well.

@Lisa Marie Create a remarketing list in Adwords called "seeking divorce" then put your remarketing code on your brother's site.

You do FB, Instagram, Twitter and all those for FUN, if that's how you want to spend your time ;-)If you want to generate REAL leads online, I suggest two opportunities:1) Google PPC (AdWords) - it's the best deal - people are SEARCHING FOR US THERE2) Craigslist - I think it's kind of a wasteland with a gazillion posts by wannabe investors, but I post and repost religiously and get a lot of calls & form submissions from it.  

If you ran a simple PPC (Facebook, Adwords, Bing) campaign and you paid $0.20/per click you would get 500 clicks to your page.

I created a website and do google adwords to advertise it. its given me a pretty good return so far.

I'm assuming that you haven't done that much with adwords so forgive me if you already know some of what I'm typing here.

I think I am going to leave the domain name more general, and then use adwords and marketing to be more specific to the market I really want to be in.