We have sent the different groups different pieces to try and test what will get the best response.The first group received a standard yellow letter stuffed inside of a handwritten (in blue sharpie) 6x9" manilla envelope (link).

I imagine it includes:Template creation: Form, font, size,Data entry: Putting new leads into templatesPrinting: One-at-a-time v lead packetInventory Management: Letters, envelopes, postcards, stamps, etc.Envelope Stuffing: Plus all other manual work to prep a letterScheduling: Determining the the frequency of lettersTracking: Watching lead to letter and where they are along the marketing funnelWhat else am I missing?

creating a 41 cent is probably possible doing everything yourself Standard stamp postage .31Envelope (I buy 500,000 at a time) .02Paper (I buy. 500,000 at a time ) .03 Ink (I run two up) .02Naturally that doesn't include the 80,000 machineAddress ink .01Folding stuffing .05So that is .44 cents but doesn't include the 20plus people who make it happen. 7 huge printers 3 large cutters facility and everything else that goes with it. 

So I would have January 2013 for instance in a stack to be folded, addressed and stuffed.

Or he might have the cash stuffed into his mattress!

I am VERY new to this market and other than my house that I "Own", 99% of my knowledge on real estate has been stuffed into my head over the past two weeks from this podcast, the Rich Dad series and YouTube.

They sell coaching to those programs and they own the rights to it.Carleton Sheets is the only "guru" in the Real Estate field that didn't go to prison.I was project manager on the Carleton Sheets website back in 2009 when I learned about "Stuffing the Chicken."  

@Alex Perez  I'm currently doing all the mailing myself (printing, folding, stuffing, etc), with each piece of mail averaging around 70 cents (multiply by how much you will be sending).

Looks good to me, but I just got done printing my first batch of letters from ListSource - 896 of them - which wasn't that bad, but we'll see how stuffing them goes though.I had last sale date at 1/1/1998 for a solid 15 years of ownership.

Nice, You stuffed yourself?.