I would usually get about 1 deal out of 1000 post card mailings.

how well do these yellow postcards work?  

If the mailing address is the same address as the house and it is vacant, send a postcard to the house and put "Return Service Requested" on the mail to ask for the new forwarding address.- "Skip Trace" the address to get the owner's public information (from several unknown data sources) There are several companies / applications that do skip tracing.

I used the list scrubbing and the postcard mail campaign service only once, when they offered a special price.

They also said sellers tend to be more willing to talk and work with someone who is local and actually looked at their specific property as opposed to someone who is shot gunning thousands of post cards to every house off a list they bought.

Hi Jacinda, I live a little outside of vineland and I can tell you that I am always getting post cards and calls about selling my home.

I've been doing "drive for dollars" and have a dozen or so single-family properties that I feel may be distressed and ready to sell.Because the homes are so close to my residence, I was thinking of delivering a post-card-sized communication and leaving it on their door after knocking. 

Send 4K postcards out.But it DEFINITELY is not the weapon of choice as a beginner!

They have their list and their letter and postcard design that is working for them.But you are 100% correct that direct mail effectiveness will continue to decline.

Account Closed, I bought a 200+ unit deal on a direct mail campaign.Just a couple tips, before you buy your list, make sure you know exactly what type of targets you are going after such as location, sub market, # of units, age, demographics, etc.Next is you need to make sure your copy and call to action in your letter/post card matches and speaks to your target audience.