We manage 300+ units, I've flipped over 75+ houses in the past 3 years, and I currently own 28 long term rentals.   

They have a 3 bedroom unit coming too. 

Then, check to see what a market-rate rent would be for the units. 

The owner of the unit is getting more revenue and has less risk (less risk of eviction, damages, collections, etc). 

If you offer incentives to fill units will they fill the units with subpar tenants?

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I'd recommend looking at costs. your build cost is going to be well over other homes because of the fixed costs like slab, Hvac, roof, etc. check the market drivers and weight the benefits of short term versus long term. long term is no furniture and help pays mortgage but at this size it doesn't really cover everything. we didn't find a lot of economies of scale in single family detached. can you build more than one unit?

I currently own 30 units and we do about $15M a year.

We have been able to save up some money for our first turnkey multiple unit building.

Both of those websites charge the tenants more than $25 and we require all adults living in our units to pay and fill out an application.