I operate a few mid term rentals and my target audience is traveling nurses on 13 week contracts.

It may be either a logical fallacy or a literary device that leads readers or audiences toward a false conclusion." 

That definitely gave me a better understanding of what i need to do in order to appear in a better light in front of my target audience.

Then I retarget them -- FB lets you build an audience for those that view your views, and another audience for those that visit your website. 

That should be clear.I think your message could be a bit more direct, presenting a problem your target audience may have, then a bold statement of what you can do for them, and finally a directive to contact you "now". 

Unless you're sending out a blanket targeting everyone in which case you're far better off to target a specific audience to gain the most reward.If you're savvy you can even learn where the most properties are being bought and sold in your area. 

It is like that "singer on American Idol",... when she "hits that first note" her audience is "tuned-in" to her!

By sending different types of pieces you not only appeal to wider audience but you also stand out.

Another piece of general marketing advice that could throw that out the door is to know your target audience.

How are those of us who want to help your audience suppose to actually help if you're unwilling to allow us to?