You can also check on density bonus programs, or work deals with the city where you can increase density by doing something they want like going LEED certified.

Pets are a good bonus but I would not initially offer pet friendly unless you have issues renting, even the best pet will cause more damage then no pet.My 4 musts to screen-Credit Check-Landlord Reference-Job letter/ proof of employment-Gut Check= Bad vibes, bad tenantIf people can't come up with atleast 2 of these 3 things, they likely are hiding something.

One of the things that transformed my business when I was a new agent was marketing to my sphere and actively asking them for referrals.  

Standard where I am is 10% plus a small bonus when they find new tenants.This doesn't look like a great deal from the outset as it violates the 1% rule.  

And if you get it, bonus points.

Clearly, it demonstrates your ability to initially transform a bad situation and coupled with that you showed your tenacity, decisiveness, ability to execute an action plan and being sequentially rewarded along the way with higher sales prices.

I think everywhere has it's bonuses right now.

My mother handed me Rich Dad Poor Dad in 2000, when I was only 14, from then on I always new that the proverbial rat race wouldn't suit me well, and in many ways it transformed my financial acumen moving me from a non-investor to a passive investor at a very young age.

. - one time expenses can be removed as long the correct documentation is provided so make sure to keep all your invoices and capital expenses not just for us but for your accountant as well so they can create your depreciation schedule during tax time- The 7 year Fridge if depreciated, can get added back, however sometimes new equipment can be expensed completely as bonus depreciation depending on the tax incentives during the year so check with your accountant on what the options are.

Making money is just a (big) side bonus.