My original plan was to use handwritten yellow letters asking advertising my flexibility in purchasing their house; I am looking to seller finance or use some sort of option to help homeowners get close to 'market value' for their homes if they are willing to compromise on the terms.

With a tan house consider Colonial red or Sun Dried Tomato red - a darker red with a yellow cast instead of a blue cast, like Burgundy.

I would shoot for more eye pleasing colors, such as white on blue or yellow on green.

Only a couple of sips into my first cup of Joe & I'm having vivid flashbacks of standing rigidly at attention while Sgt.

I'm going to be looking for "we buy houses" advertisements on bandit signs, craigslist, the Yellow Pages, and the news paper.

sure, they probably get tons of "yellow letters" and have probably sent one or two in their career, but I guess my point is this - why WOULDN'T you want to market to them?  

We are in the process of gathering info to launch our yellow letter campaign.

I agree that if the leads are highly targeted, such as yellow letters, probates, etc..its 1 out of 10 leads

Use the county online tax assessors database to find out who owns the house (mine doesn't show the tax mailing address...grrrrr) When you find the owner, send them a yellow letter (see above)Online free marketing - Craigslist, backpage, and kajiji are the major players.

For those of you targeting multifamily properties through yellow letters, what criteria are you choosing?