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3 November 2017 | 141 replies
So, frequency of mailing should be of high importance to you as a direct mailer.
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5 May 2020 | 66 replies
I get that the software doesn't make the deal, but don't you use anything to keep track of direct mail campaigns, mailing frequency, etc?
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15 August 2018 | 7 replies
For competitive markets 3-4 weeks is good, for less competitive tier 2-3 markets, you can get away with less mailing frequency 4-6 weeks.
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26 December 2015 | 13 replies
Keep in mind BBs is a frequency and reach marketing model.
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31 December 2018 | 7 replies
TNT -TV $30.00 HGTV-TV $53.00 AMC -TV $24.00 BRVO-TV $40.00 OWN -TV $13.00 FS1 -TV $15.00 USA -TV $50.00 FXNC-TV $63.00 ESPN-TV $50.00 TRAV-TV $14.00 FX -TV $34.00 SYFY-TV $17.00 ID -TV $5.00 TVL -TV $15.00 OXYG-TV $9.00 FRFM-TV $29.00My spend is 15k a month and gets me a 49% reach and a 12 frequency.
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6 January 2019 | 3 replies
I do some code violations, unlawful detainers and probate marketing however the list size is small I’m also spending 15,000 a month on TV in my market that gets me 49% reach and a 12 frequency PPC YouTube and Facebook I am enjoying as well.
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29 November 2018 | 20 replies
Michael Quarles has a number of posts about direct mail that you could review, especially about minimum frequency.
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13 August 2013 | 13 replies
Most of the issues with marketing come from frequency.
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14 May 2013 | 13 replies
And even when I do reach $5000 a month I am quite sure I will then test different lists, mailing frequencies...I dont think it ever ends.