Direct Mail Marketing

[Marilyn H.]

I have a question: I just started wholesaling 2 months ago and I have been using an aggressive direct mail campaign. I have read that you pick up most of your deals on repeat mailing. So how often should I repeat to a mailing list? Once a month? Once a week? Same letter/different letter? Then when do I stop? After 5 attempts, 10? Or do I just keep mailing for all eternity? 

[Michael Quarles]

Originally posted by @Marilyn H.:

I have a question: I just started wholesaling 2 months ago and I have been using an aggressive direct mail campaign. I have read that you pick up most of your deals on repeat mailing. So how often should I repeat to a mailing list? Once a month? Once a week? Same letter/different letter? Then when do I stop? After 5 attempts, 10? Or do I just keep mailing for all eternity? 

 Good to meet you

Send every 30 days. Use your list for 6 mailings then rerun it. Once prospects start calling have other ways of follow up for them... Email, Text and calling. 

I Call on days 3, 5, 7, 10, 15, 30, and 90 

I send a text on days 4, 6, 8, 11, 16, 31, 61, 89

I send an email every other day for 59 days

Happy house hunting