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All Forum Posts by: Jonathan Greene

Jonathan Greene has started 261 posts and replied 6374 times.

Post: Negotiating within wholesaling

Jonathan Greene
Professional Services
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#5 All Forums Contributor
Posted
  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476

First of all, thank you for being the person who is smart enough to know they can't just get into wholesaling to start with no capital. This is a great way to learn. No matter what anyone thinks about wholesaling in general, this is a great way to get your feet wet and to understand and learn acquisition. But remember, it's not about the deal, it's about the people. If you focus on the people, you will get way more deals done.

I agree that the motivation and problem is the core, but the first question is always where are you going when we come to a win-win agreement for you to sell me your house. There is a problem, but they always need somewhere to go and will never sell until that is clear and the path is set. You have to help with that to make deals happen.

The actual offer is less important than most people think. You have to remember that wholesaling companies just send you into the room, but when you get there, every seller is different. Heir, preforeclosure, foreclosure, divorce, absentee, rundown, can't keep up with maintenance, overdue taxes and liens, the list is endless.

Don't try to force an offer on them, get to know them and keep following up. That is it.

Post: Why You Need a "Deal Killer" In Your Life as a New Investor

Jonathan Greene
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#5 All Forums Contributor
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  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476
Quote from @Dan H.:

I do not like the name “deal killer”.  The name makes it sound like someone that will discourage all purchases. What is advantageous is someone that is good at underwriting and unbiased (only analyzes the deal based on the underwriting without other emotions).

Note i have a fair amount of experience and plan to place a competitive offer tomorrow that the underwriting dictates not placing a competitive offer.  So not only new RE investors could benefit from unbiased analysis :=).  

I especially believe in this challenging RE environment that some realistic analysis is beneficial.   It is virtually daily that i see purchases or considered purchases that appear to have no path to success.  One posted about buying a cheap quad,  i used her bumbers provided and my maintenance/cap ex to show negative $600/month.   Another post that person purchased a cheap property in april that just finished a $12k rehab (how could it take so long?) that is not renting (it is december).   I question the underwriting that shows this to be worth holding.  As mentioned, it is virtually daily that there are posts that seem unlikely to have any path to a return that warrants holding the RE.

i wish everyone be thorough and cautious in their underwriting.   If they do this, they likely do not need me to wish them good luck.  


Yes, I think the name looms large, but that's why I gave the five traits which explain it in pretty good detail and go to what you are saying as well. The name is really to emphasize the non-cheerleader aspect.

It has to be shocking just for the examples you gave. A lot (not all) of new people are so eager, but this is a bad time to be eager with high rates and low inventory across the country. I like how you ended your reply, too.

Post: Why You Need a "Deal Killer" In Your Life as a New Investor

Jonathan Greene
Professional Services
Pro Member
#5 All Forums Contributor
Posted
  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476
Quote from @Joe S.:
Quote from @Jonathan Greene:

The adage about who you surround yourself with is accurate. The five people you spend the most time with will influence you. But as a new investor, sometimes this advice leads you to only have cheerleaders in your life. Don't get me wrong, cheerleaders are essential - they make you feel good, are always there to lift you, and cheer you on no matter what. The only problem is that last part - no matter what.

Every new investor needs a "deal killer" in their life. This is why:

1. A deal killer is a voice of reason when you are emotionally attached to a shiny object (it could be a property or a new guru course).

2. A deal killer has no emotions. They are focused on the numbers and your well-being when you aren't.

3. A deal killer has nothing to gain from telling you it's a bad deal. (For this, your deal killer can not be a direct competitor. You must have built the trust to know they aren't telling you it's bad so they can take it. Real deal killers don't do that.)

4. A deal killer doesn't shy away from conflict. When you are new to the game, agents, wholesalers, other investors, and even you can push you around. A deal killer doesn't mind hopping into the fray and telling everyone the truth.

5. A deal killer has the experience that you don't. They can see the things you are missing because they have missed them before and they know what happens when they do.

So, make sure you have those top five in your life. The ones that motivate you and keep you on track. But don't discount a deal killer as negative when they only work in your best interests. When you are new, you can be your worst enemy (due to lack of knowledge, ego, and FOMO).

If you are new, do you have a person who tells you that some deals suck?

If you are experienced, how important do you think it is to know a deal killer?


 Where would somebody find such a person that even gave a care???? 


I would say no-pitch meetups over a year would be the best possible chance to find someone who can be a voice of reason in your investing life if you don't have one. What do you think?

Post: Deal flow & analysis software

Jonathan Greene
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#5 All Forums Contributor
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  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476

The license (if you aren't going to use it to sell) is worth it for access to the MLS and access to dumps the first day they on the market. I personally think it's worth it. Your total spend might be like $1,500/year on everything from brokerage to MLS to boards. There is no other way to get correct comps unless you know an agent who knows how to really run comps. If you know you want to flip, you can go to meetups and see what agent newer flippers use to list or buy with.

Post: If you magically had 100,000 to invest...

Jonathan Greene
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  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
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There are a million ways you could go with it, but your first thought I would say isn't grounded in evidence (a video on BP). So start with the goal. What does a cash positive investment mean to you? Do you need cash flow from it for income or will light to no cash flow work if you can groundswell appreciation on a good asset? Where do you live and how far would you want to travel to manage the property? If you don't want to manage the property at all, you are losing money on the management when small scale management is not hard at all with a little help. Also, if your wife and her parents were the real estate investors first, why aren't they weighing in?

Post: Deal flow & analysis software

Jonathan Greene
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#5 All Forums Contributor
Posted
  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476
Quote from @Noel Coleman:

Thanks, @Jonathan Greene. I'm looking for deal analysis for flips. Ways to find the best comps for a property I'm considering. Any suggestions on that?


Nothing is better than MLS access for before-renovation comps and ARV. Any other major syndication site has restricted sold data so it will be incomplete. So, it's either get your real estate license or have a really good friend who will list them for you who wants to look them up (but most agents don't know what they are doing and do it wrong).

Post: Peer Group for Experienced Real Estate Agents

Jonathan Greene
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#5 All Forums Contributor
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  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476

I am a peer group facilitator for a new cohort of experienced real estate agents seeking peer mentorship, industry-specific coaching & lifestyle architecture. I look at this new option through Forum as coaching meets real estate therapy meets collaboration.

Why Join

This group is designed for experienced real estate agents seeking meaningful connections with peers unsatisfied with the status quo. Here, you'll find camaraderie, accountability, and a unique perspective as you navigate the challenges and opportunities of a competitive market. Together, we will focus on adapting to an ever-changing industry and lifestyle architecture - creating the life you want and finding the freedom you seek. You’ll gain expert advice, elite coaching, and the support of a network as committed to growth as you are. Brokerages are an umbrella; this group is your space to share, learn, and thrive.

About Me

With over 30 years of experience in the real estate industry, I bring a unique blend of expertise, leadership, and passion for helping others succeed. From starting as an investor to leading one of the nation’s top real estate teams, I’ve navigated the complexities of the market, built high-performing teams, and closed countless deals. As the host of Zen and the Art of Real Estate Investing, a popular podcast about the mindful approach to real estate investing, I am deeply committed to sharing insights, fostering growth, and creating meaningful connections.

My experience spans coaching, mentoring, and facilitating workshops for agents, investors, and leaders, ensuring they have the tools and strategies to thrive. Having worked with every type of client, managed multi-state teams, and facilitated transformative transactions for buyers, sellers, and investors, I understand the challenges agents face daily. I’ve been where you are, juggling client demands, market uncertainty, and the need for balance. The real estate world needs more transparency, cooperation, and balance. My mission is to provide a safe space for you to chart your course for lasting success and proper work/life balance.

When

Every Wednesday from 10 - 11 AM EST. It starts on January 8th. We have 6 of the 12 seats filled already and will open new groups after this one fills. Eventually, as the groups grow, I expect to niche them a little and move people around.

Pricing

$175 per month (ask me for a discount code if you saw it on BP)

Let me know if you have any questions. You can use the link at the top to go directly to the class page.

Post: New Guy on the Block!

Jonathan Greene
Professional Services
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#5 All Forums Contributor
Posted
  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476

Welcome. The unfortunate reality is that the BRRRR book made a lot of sense when it was published, but with the high rates now, BRRRR is much harder to accomplish. It definitely would be near impossible in Utah.

I wouldn't buy under 50k without any experience. That's most likely going to be a C- neighborhood or lower so there could be more perceived scale to BRRRR, but a tougher decision on how to renovate at that price point and possibly harder tenancies.

I would get to real estate investor meetups in your area. I know a lot of spots in Utah have very good REIAs. Do that for six months while you save more before making a decision on what to do, especially on doing it out-of-state. A new person doing an OOS BRRRR right now is ripe for a loss.

Post: How to Diversify Your House Hack to Recoup More Cash Flow

Jonathan Greene
Professional Services
Pro Member
#5 All Forums Contributor
Posted
  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476
Quote from @Tim Delaney:

It would be great to have all three strategies going in one house! Using a househack for an STR could be particularly advantageous in municipalities where STRs have been cracked down on more but still allow you to do it if you are living in the property. Being able to A/B test MTR at the same time would allow you to know if you can convert the STR to MTR if you ever want to move out and keep the property.

As for the net negative house hacks - I always like to remind people that shy away from a deal because they aren't making money that they are usually still coming out ahead if they are spending the same or less than they would on rent.


Great last point. It's not net negative if you are living for less than you would pay for rent...and PS, you wouldn't be earning appreciation or any cash flow on that either.

Post: If You Are Asking These Questions About Your STR, You Are Already Failing

Jonathan Greene
Professional Services
Pro Member
#5 All Forums Contributor
Posted
  • Real Estate Consultant
  • Mendham, NJ
  • Posts 6,579
  • Votes 7,476
Quote from @Steve K.:

How about this one: “Can I sell my Airbnb property for 50% over direct comps because I want to use the income-based approach valuation?”


Yeah. Investors may like the income on the spreadsheet, but the appraiser for a traditional loan won't care. That's an interesting point, though because for DSCR loans it would help, no?