All Forum Posts by: Estrella Carolina Mckinney

Aquí algunas cosas en las que es vital pensar al invertir en un STR exitoso...

1. Ubicación : encuentre una ciudad o suburbio que necesite estancias cortas (por ejemplo, vivo en Indianápolis , que es una importante ciudad anfitriona de convenciones, eventos deportivos, etc.) que atraiga gente y que también sea de fácil acceso.

2. Experiencia única : desde la decoración hasta las comodidades, las tiendas y restaurantes locales, asegúrese de que su alquiler ofrezca algo diferente... ¡apunte a un nicho de mercado !

3. Ejecute los números:  hay varias cosas que debe tener en cuenta aquí, pero el uso de herramientas como AIRDNA ​​junto con un agente amigable para los inversores puede ayudarlo a tener el mayor conocimiento posible para poder calcular precios, tasas de ocupación esperadas y potencial de ingresos general. después de impuestos, hipotecas, gastos, etc.

I think this differs depending on the region you are in.  As an investor/manager in FL I look for properties that embody Florida:

1. Close to beach/attractions i.e. location

2. Outdoor space:

  a. Pool

   b. Lush tropical landscaping

3. Indoor space, clean and updated.  As modern as possible but depending on budget properties do not need to necessarily be super modern, they can be clean and comfortable.

Most people come to FL to be outdoors, so while a nicely updated and furnished property is still important especially in a softer market like now, the importance to me is the location and outdoor space.  I am also an avid traveler to the mountains (TN/NC) in winter.  There is spent quite a bit of time indoors so the interior esthetics are important, as is the location/views and having a hot tub.  

Lots of good answers.  I will add walkability to the list.  I am placing an offer tomorrow that is distinguished from much of the competition by walkability.   Virtually all have pool/spa access, they are nice interiors, beach access, but the walkability of the one we are planning to offer on is a bit better.  It also has a private beach that some of the competition is missing.  

Good luck

1. Know who your customer will be and then work backward from there. 

2. Maximize the bedroom count for your budget. 

3. Avoid close neighbors if possible. I will not buy in an HOA. It can work, but that's one more authority that can make a rule and limit my options.

4. This is kind of all encompassing, but guests stay at a place because of price, location, and/or amenities. Figure out how you will compete on those 3 items and go from there. Do everything you can to limit your competition. For example, a 5 bedroom house, across the street from a particular attraction, etc. Do whatever you can to limit the number of properties that will be your direct competition. Making a standard 3/2 that does not have exceptional amenities or a great location stand out is difficult bc there will likely be so many other similar properties on the booking platforms. You'll likely have to compete on price, which is fine if it still pencils, but that's not ideal.

5. Seasonality - call me crazy, but I really like seasonality if you are self managing. I realize that is about the market than the property. You'll need to manage your money well, but about the time you get tired of dealing with the day to day management, the slow season hits and you get a break. The house also needs a break to do maintenance and upkeep. 

Hey @Estrella Carolina Mckinney - I appreciate the information on improving AirBnB listing, thank you for taking the time to post the information. 

Location, views, and can value be added to the property.

It's also crucial to have parking sufficient to the property.  In my market (Emerald Coast/Panhandle of FL), I often see homes built to sleep 12 or more with only 2 parking spots. We are a regional drive-to market, and 2 spots makes it hard to accommodate everyone in that party.  It's not something everyone thinks about when buying, but it's super important.

I would also look for places/ways to add value. Is there a garage that could become a game room? Is there a yard that could accommodate a hot tub, pool, or kids playset? These upgrades can take even an average property into good-producing STR territory.

If your bookings are slow during the off season of your area, try out MTR. Many people have done that with success and are able to cover expenses and make a profit.