Quote from @D’Andre Ortiz:
I am going to give a very basic answer. Start telling everyone you know that you are a real estate investor. When I hear organic lead gen the first thing I think of is word of mouth. The more people that know you are investing in real estate.... the more likely someone shows up in front of you with a deal. NETWORK NETWORK NETWORK. This is the absolute best way to get your name out there and start talking to the right people. I hope this helps!
I appreciate that. Your advice is way more practical.
if you have a problem, an issue, want to find something out, anything... the first thing you think about is word of mouth?
That is not true right?
You rather call up one of your networking connections than do a quick Google search on your phone?
Networking is more for peers, and fellow real estate investors.
Networking is a tad bit harder to connect with motivated sellers. In fact, you can't. Because not even motivated sellers know they will be motivated before they become motivated.
Think about it. You are giving the advice to start telling people you buy houses. How many people will you reach? 100? 200?
Do you realize that investors send 10s of thousands of mailers calls or texts to filtered lists of people, every month, and still get less than a 0.1% conversion rate? Just answered a post from a dude that sends 3000 sms a DAY and his conversion rate is 0.003%. And this is done digitally, automatically, in a split second. You select a list, click a mouse button enter your CC info, and BOOM 10,000 mailers sent.
3000 SMS sent in 3 seconds and THAT gives you remarkably poor results.
So you advising him to start verbally announcing to others that you buy houses, honestly seems like a very inefficient way to get organic leads.
I am afraid that if anyone were to follow that advice, they would burn out so fast it wouldn't get you anywhere.
Everyone needs to start realizing: Work smarter, not harder.
