All Forum Posts by: Anton L.

Hey all,

I've actually been using PPC for years.
I just have not ever done it to locate people who need short sales.

I think this topic was moved?

Anyone know what type of keywords one would want to target for short sale audience?

Thanks!

Interested to hear if anyone on here has used PPC advertising to generate leads for short sales?

I'm interested in trying this.

Thanks.

That makes sense...
Most people I have spoken with are not interested/working on a Loan mod presently.

Thanks for the replies.

Mr_Investor, Good point on the lists.... In any business involving direct mail the list does indeed always make you or break you.

Tony, I attempted to PM you but the Bigger Pockets system seems to not be allowing it so I contacted tech support, perhaps you can try me?
Or email...
[REMOVED]

Thanks much.

I've been involved in learning short sales with my mentor the last few months. Over the last 30 days, I have mailed about 900 pieces total with the majority of them being 90-day pre foreclosure leads, and some 30s, 60s, etc.

Since, I have received probably 30 phone calls. The majority have been simply saying their not interested or their not in trouble, etc. etc.

I hear about all these people marketing with postcards and I simple don't get. I have been handwriting envelopes and do not understand how the results can be this poor.

I'd be glad to try cold calling, etc. But I have been unable to locate leads w/ telephone number.

Additionally, the leads I have been using have came from 3 different sources. A broker that charges per property, as well as PreForeclouseRadar, and RealtyTrac.

So what gives?
If someone could push me in the right direction for my marketing it'd be appreciated.

Regards.
Tony

I have used Response Makers for leads and they seem to be pretty good.

Anyone you guys like?

Do you know a better lead source that has more detailed info (equity, property address), etc.. thanks!

Okay gotcha.. yeah thanks for the help... 30 days seems early indeed ! I'm going to keep mailing and get older leads...

Oh ok cool... how many days does it take to go into default ?

No, they were really more calling to say "I'm fine with my mortgage, how did you get my information?".

No, I have received 6% in other non-realty related direct mailings.

10% is what they quote.. which yeah tell me about it.. that's high!

What type of marketing is most effective for most short salers?