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Updated almost 8 years ago on . Most recent reply
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Direct mail to multi family?
So I'm considering adding mailing to multi family absentee owners as part of my marketing strategy. I haven't seen much information on this. Anyone have experience? What was your results? List criteria?
Cheers and happy investing!!
Most Popular Reply
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I use Property Radar to build lists of out of area owners of MFR. (Note: Property Radar is a paid subscription service) I have tried a few different mailings and I have found that sharing current market value info with out of state owners garners interest. I will create a landing page to drive them to in my post card mailings to them to get the to give me their email address in return for a detailed market analysis report. I share localized market info with them in future email drip campaigns as well. Hope that helps.
- Lance Hulsey