I have no idea where to start my farm area?

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So I live in Center City Philadelphia and I'm really trying to get my wholesaling adventure started. Only problem is I just don't know where to designate my farm area. There are so many different neighborhoods. And since it's a dense city comps can even vary from block to block in the same neighborhood.

Any advice on how you determined your farm area when you first started would be greatly appreciated?

At this point there's a few neighborhoods that I've discovered are "on the rise" or maybe have some potential according to a few websites, I know there credibility might not be the best . But I'm not educated enough to decide that for myself.

At this point I think I'm gonna just pick one and throw myself into it and absorb as much knowledge as possible. Just get out driver for dollars, network etc. Everything I can to get some practical education.