Direct Mail Frequency/Duration

[Jacob Boesen]

As a new member of BP I recently discovered the BP Podcast I decided to start from the beginning and I really enjoyed episode 12 with Sharon Vornholt (side note to Josh Dorkin and Brandon Turner, I enjoy all of them!).  I like the idea of being persistent with direct mailings.  My question is what is the best number of direct mailings to send to someone and how frequently? I'm sure like every question in real estate the answer is "it depends" haha but if anyone could share what works best for them it would be a big help!

Thank you,