Low Budget Marketing ideas?

Question

Hello!

I was curious what other investors could recommend for some low budget marketing ideas. I was just getting started last year, sending out post cards, but due to some personal things that came up, I had to stop all my spending on marketing. Now I want to get the ball rolling again, but don't have a whole lot of money to spend on marketing just yet. I was just wondering what suggestions others might recommend that won't break the bank off the bat.

Thanks!

-Matt

Jason Fraser · Answer

1. Driving for dollars/walking the neighborhood for FSBOs and For Rents. Pick a farm area close to where you live and or work.  Drive through a different side streets every time you drive to and from work or run errands. You can also walk the neighbor hood.

My local  dollar store has 3x5 orange post it notes. It looks like an official notification from a distance.  You can use those to leave your contact info if your walking the neighborhood and come across FSBOs or for rents.

2. Turn you car into a mobile billboard.   $10 at vista print gets you a car magnet.

You can also get the kind of window markers people use to write just married  or for sale on their car windows. Instead you write I buy houses and your number. Just make sure you're not blocking your view.

Get a big poster board $1 - 2. ( I found some at my local dollar store) , write on it I buy houses and your number. When you go to the mall, movies etc,  back your car into the space. Use the poster board as a sunshade. Advertise your business and keep the inside of you car cool.

3. Networking at your local REIA. $10 at vistaprint gets 250 business cards.

4. Advertise on Craigslist and other online classified sites.

5. Flyers - $5 for  600 sheets of printer paper at wallmart, $1- 2 for markers, $1for thumbtacks. Put up flyers at super markets, laundry mats, etc.

If you do all five of the above ideas, it should cost you about $30 or less.

Jason Fraser · Answer

websites

I use godaddy for my domain and hosting needs. I'm always getting emails for discounts and their customer service  is great.

Right now they are having a special on their website builder program. $1.00 month and it includes a free domain. You pay $12.00 for the year for up to 5 pages. After that it's 5.95 a month. I think you also pay the $12.00  a year for the domain name.

You just pick a template and then customize it to fit your needs. You can add a form to capture info such as name, email, phone number.

I took advantage of $12 for the year special  a few months ago to create two websites...one for my company and one that serves as a squeeze page to capture lead info.

The lead capture one has a simple spiel about  that covers the usual motivated seller stuff ( tired land lord, making two payments  etc call 555 1234 - which is my google voice number) and form to capture seller info and it's same to the same gmail account linked to my google voice account.

I also created business  cards that with the same motivated seller message, my number, and website address. These I use for offline marketing and to drive traffic to the website. Some small businesses  like salons, mechanics, dry cleaners etc.have a place by the cash register where they allow people to leave a stack of business cards.

You can get 500 business cards at got print.net for $9 plus shipping.

Davina M. · Answer

These are some great ideas, thanks for sharing everyone.

Joanne Klee · Answer

No Cost / Time Investment ...

Low Cost Marketing with Access to THOUSANDS OF POTENTIAL Clients near you. Do you have a Facebook Business Page? Get to Step 4 before ignoring this.

You do realize that nearly everyone in your target audience will be on Facebook. If you aren't using it reconsider. Since much of real estate is word of mouth and drive around traffic, Facebook accomplished both those objectives.

STEP 1: Set One up Immediately. Fill in all the sections. Completely.

STEP 2: After that write 1 post a week. Open House, write a post. Selling a home, write a post with photo.

STEP 3: Invite your friends and those in your email lists to like the page and follow you.

STEP 4: For the next open house or event, write a post and the BOOST THE POST to People Near The Location of the Event. Drive traffic to the open house, 1st time home buyer seminar, etc.

Good Luck! Joanne owner @ Joanne Klee Marketing

Nandy B. · Answer

Awesome Ideas!!

Brian Gibbons · Answer

lots of stuff here..

http://www.biggerpockets.com/search?utf8=%E2%9C%93&term=33+ways+motivated+seller

Ben Wuollet · Answer

Get active on Social Media and do local marketing. It is free! Some great examples would be Google+, Facebook, Merchantcircle, and google places. This is a good start. Get active, engage with potential clients, and go from there!

Jonathan Avila · Answer

Hi Matt!

A free way to get an alternate number is Google voice and it transcribes the messages for you.

Matt Spenn · Answer

These are awesome Suggestions! Thanks for the great ideas!

-Matt

Matt Spenn · Answer

Hello!

Yeah, I'm pretty much looking for buyers and sellers. I sent out a bunch of cards last summer, and had a pretty good response. I was spending around $500 /mo in sending out post cards. But I ran out of money to keep that level of marketing going when I didn't have any money coming in yet from the marketing. I had to stop everything because I had some things come up that required all my financial resources so no more marketing, I had to shut down my website and phones too. So now I'm pretty much starting fresh.

I still have some of the lists that I bought, but my phone numbers and websites are going to be completely new. So I was just wanting to see what suggestions people had to get started with low costs. I am slowly ramping the spending back up again.

I certainly appreciate any suggestions!

-Matt

Low Budget Marketing ideas?

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