What is more important? Social media or website?

[Tyler Santos]

I want to start marketing to motivated sellers. Currently, I'm cold calling, sending texts, and ringless voicemail. The next thing I want to do is build a social media page (instagram/facebook) and I also want to build a landing page that also captures motivated seller leads. My issue is that I don't have a large marketing budget. For my website I am looking at Carrot Investor websites which will cost me about $99 a month. My question to the biggerpockets community is which should I focus on first and which should I put more effort into? What kind of things can I do on social media to start with 0 followers and build it up in the market I'm targeting (Minneapolis/St. Paul). Thanks in advance!