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Updated about 9 years ago on . Most recent reply
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Real Estate Lead Generation
Hey all,
I have a unique idea for a lead gen site that sells leads to local real estate agents. I'm positioned incredibly well in a certain niche, and have a strong marketing background so getting the leads will be the easy part...
I'm currently stumped on where to sell the leads... Obviously I am trying to sell them to agent, but I'm confused as to how to go about this. Do I cold call? Is there a marketplace where I can sell in different markets? Or do I just drive agents to my site and have them sign up?
Any clarification and information you could provide me would be greatly appreciated.
Thanks so much!
Marshall
Most Popular Reply

I work in a different industry for my day job. Our business is helping our clients with marketing and in the end generating leads. The holy grail is having qualified leads to give to our clients in return for their business.
The best way to get your prospects (leads) to become clients is to let them test your leads or system. If they are truly as good as you say and the agent finds value or success with them once their trial period is over they will want to continue to get the leads at a fair price. Trust me if you can show or give professionals the ability to be successful you will be successful.
You're in the hardest part of the process. It is really difficult to give away your hard earned blood sweat and tears for free in the beginning but trust me it will comeback to you if it works.