SEO - On Carrot - who to hire

[Paolo Ruggieri]

I got membership on On Carrot.

I think it is a good platform as it gives tools and training to get a great website highly ranked.

However it does take time to watch all the videos and implement them. I was thinking to hire someone to watch videos and implement them... like a techy high school student or a intern that is studying digital marketing... 

Any suggestions on the best profile to hire to watch SEO tutorials and implement all the ideas? How many hours / week should it take to watch tutorials and implement every advice?

[Jeremy Ferguson]

To be honest if you're just getting started I would focus on other forms of marketing. If it were as easy as hiring some college student to watch some videos and implement what's in them, we would all have websites ranked on the first page of Google.

Ranking on the first page for competitive terms in this niche takes lots of time and money, so let me set your expectations now rather than after you have sunk $5,000 into this kids pocket.

Right on their website (OnCarrot) there is a guys testimonial stating he spent $7k on SEO. 

If you have the money, go for it. Just for the record, SEO/PPC is what I do for a living so yes it works and if done correctly you can rank for some great keywords that will continue to bring in long term leads. I just don't want you to think it's as easy as hiring some college kid to watch a few videos and have him implement what's in them. Your money would be better spent having him write 400-800 word articles for your blog on various topics that would appeal to your target audience. Focus on content right now if you're just building a new website.