Foreclosures
Market News & Data
General Info
Real Estate Strategies
Landlording & Rental Properties
Real Estate Professionals
Financial, Tax, & Legal
Real Estate Classifieds
Reviews & Feedback
Updated almost 15 years ago,
Dear Short Sale Gurus
While I'm not here to bash any particular 'guru' I am here to inform some of the new(er) investors before they purchase any of these high priced courses to riches.
1. Please update your content.
If you wrote a course, e-book or CD/DVD package and its older than 6 months. Its time to spruce up your content with current and relevant topics.
So much has change and continues to change what seems like daily that your content from 2, 3 or even 4 years ago is far from accurate and no where near relevant.
2. Actually do Short Sales.
The biggest thing that will help you Mr. or Mrs. Guru with having relevant and current content is actually consider doing a few short sales here and there. Spend less time marketing and selling your course or bootcamp/event/seminar or whatever fancy word you came up for it and spend a few minutes doing what you're preaching.
You'll be amazed on how much money you could make if you actually did what you preached instead of focusing on selling some outdated material for X amount of dollars.
2. Actually do Short Sales pt2.
If you actually did any short sales, your courses wouldn't consist of telling people to get a short sale under contract and then 'Assigning' that contract at closing. Just because you did exceptionally well 'wholesaling' properties during the last upswing when even our grandmas rolling in wheelchairs could have made money without blinking doesn't mean it applies to 'Current' short sale procedures.
While using an option contract is fine. Don't be surprised if they bank tells you they want a purchase contract and not an option contract. That's fine, just quit telling people they can assign their contracts for big profits.
3. Spend More Time Educating.
If you've got a blog or site or even do a bunch of YouTube videos of you at the barber shop. Do a few that actually isn't filled with upselling content. This will keep you at the top of your game. Instead of spending 3-5 minutes on a YouTube video talking about your next event/bootcamp/seminar or whatever fancy word you made for it. Do a 3-5 minute video detailing steps needed to do XYZ.
The best students are teachers. While I certainly don't claim to be an expert, I enjoy helping/teaching others what I do know simply because it makes me better at what I do and I learn greatly from those I teach/help. This is how I know and keep up on what you guys are teaching/selling and why and how its mostly crap. I spend more time myth-busting than I do anything else. It gets a little tiring after a while when a new(er) investor who just bought your 3yr old outdated course thinks they're experts now and is telling me what I'm doing wrong because they read it and so it is truth from your course.
4. Consider the Impacts of Your Business.
While I may over think this particular point, I do think its still very much worth mentioning.
Your business model is obviously selling. Whether it be a secondary income or primary/only source which is usually the assumed position. Please be aware of your impact on the industry as whole. I certainly don't want to make your ego explode but if you have a course out there that is so old and outdated or is giving wrong information and 1000 people buy it. Those 1000 people are now going out as so called 'experts' and screwing $hit up for the rest of us.
They're breaking new(er) laws, causing new(er) laws to be written and are the very reason why a lot of negative media coverage happens.
I had a mentor once tell me the reason why he teaches is do dumb@ss newbs like myself at the time didn't screw $hit up for him. Consider that. Consider when you tell people one thing that could potentially be extremely harmful to the entire industry, don't hide behind the standard vague phrase 'Invest at your own risk'.
You are telling people to go out and do XYZ while just 3 months ago, XYZ was either done away with by lenders internal policies or Attorney Generals and Law Makers. While you're pretending to live the high life or getting crazy hair cuts, lives are being affected day in and day out.
5. You're at the 13 Minute Mark.
While its been said we all have our 15 minutes of fame, your time is nearly up. Think not only about the future of those lives you affect but also about your own life and those affected around you.
I certainly can't hate on you for making a living doing what you're doing. Please know that great things don't last forever.