Direct Mailing Letters

[Keri Mallozzi]

Hello All-

I am currently looking to build a portfolio with condo/MF in my area. I have found the HOA owner listings and will be sending out letters to each owner...seeing if anyone bites. Any suggestions on verbiage that has been successful. Again I am trying to peak the interest of owners to sell. I am keeping in mind that it is a sellers market currently! Also do you tend to use a personal address, PMB, or PO Box? Thanks Keri

[Tory Sheffer]

Hi Keri, 

I've had a ton of success with direct mail. Didn't go off a template but just wrote to the owner what I wanted. I mailed direct to the owners home address if available. I used Costar to build my lists which provides True Owner address. 

1. Starts with brief intro of who I am and what I do.

2. Explains why I'm mailing to them and what property I want to buy/why I want to buy it. Provide contact number here.

3. Show credibility through other deals I've closed.

4. Thank you and provide contact information again.

Not saying this will always work but I've bought 289 units across 14 properties with this method. Happy to answer any questions you may have.