Yellow Letters

[Chauna Bustamante]

We have been doing the YL for about 6 months now, and it has been very successful for us, the phones literally ring off the hook some days. My question is, I would like to get better quality leads. I have checked with US lead list and with black book, but can anybody tell me who else to check out?

[Jared DeValk]

I found that I received more calls with the printed font and it was definitely more efficient than actual writing. I never use printer paper, I use yellow essay paper that I would buy in packs of 500 on Amazon. When you first create your template for mail merge, you must painstakingly adjust the font size, line spacing and margins to make sure that the letters fall where they should on the lines on the paper. I ended up printing about 18 test pages, all the while making minor adjustments to get it just right. It's worth it to invest the 30 minutes upfront to save you hours in the long run.