Angry Homeowners From Direct Mail Campaign!

[Troy Nonnemacher]

I am assuming it comes with the territory but I am into my 5th mailing for motivated sellers and I can not believe how angry people get about mail!! Do you all experience the same thing?

Thanks in advance,

Troy

[Jonathan Holmes]

I tend to get three versions of the angry caller:

1. Paranoid-“How did you get my name and address?! Tell me you stalker!” Also sometimes a version of “How did you know I was thinking about selling!?”

2. Offended- “Why do you want to buy MY home?” Or “What made you think I would want to sell?!”

3. Misanthrope- Lately these ones have been mailing me back to my PO box. Last one was the front of my envelope cut off with their address circled and “Remove from mailing list” written beside it.

My goal on the phone is to still get a number. I am also local so a lot of times I ease people’s concerns about why I’m mailing them or how I got their information by saying “you property meets my basic criteria for something I would want to own. I may have driven by and just liked the way it looked and where is was and decided to mail you. I pull all my info from the county auditors website. I would be happy to remove you from my mailing list if you find my letter bothersome but if you were to sell how much would you need to get?”