Throughout history, the metrics that define success have evolved to reflect the values and priorities of each era. The human experience parallels this trajectory as it plays out on a smaller scale throughout our lifes...

The number one goal of any business is marketing. We are not investors - we are marketers of our real estate business. Everyone should be concentrating on getting leads. You can always find the best strategy-

But....

I really like this story for those of you who want to measure your social media return on investment (ROI):

http://chasesagum.com/free-applications-social-analytics-data

:mrgreen:

In the real estate industry, brand awareness
and lead generation serve different but complementary purposes, each targeting distinct aspects of business growth. Here's a comparison of the two:
1. Brand Awareness
De...

I'm wondering what financial metrics are important for landlords? Most landlords like to know the equity building on their property. After all, buy and rent out properties as part of their long term strategy. But ther...

I'm not a newbie, just looking for what's best and easiest to get the phone ringing. There are sign bandits targeting bandit signs these days that pull them up on weekends after setting them out. Tired of fighting tha...

Hoping to get some quick insight.  We have a pair of tenants that would easily qualify for Section 8 housing assistance, and would make great tenants, but they currently reside with the wife's mother.  Some events cha...

How important is social media as a tool in your investing? What platform do you use most? What connections have you made, deals have you found, or money have you raised by using social media?

Or how unimportant is...

So, I'm starting to hear more about this 'Social Score' being implemented by China come 2020. For those of you who aren't aware, to my understanding, this is a system where your behavior (purchases, social media posts...

Just a heads up to all those investors in Columbus OH, if you do not already know there is a measure going to city council that there was a community meeting on last night.  The basics of the measure are as follows......