Speaking from hands on experience on both platforms as I've worked with both Carrot and Wordpress sites (more than 400 sites so far since 2017), what carrot brings into the table is their simple, all in one, fast website platform.

Although I’m guessing most people in this position would use Wordpress or something more customizable.

So whether you have a Carrot site or a Wordpress site, these things will matter to rank high on Google.

I also used to use investor carrot but went ahead and went with Wordpress/ and payed someone on fiver to create my website which has worked but Now im really wanting to understand how to add and take care of SEO for my website to get more leads.I love everything about followup boss- but I need a dialer/ would like to text and would like texting campaigns.

HE JUST CONSOLIDATED THEM ALL ALONG WITH HIS PDF CONTRACTS (WHICH ARE ALSO ALL OVER THE INTERNET) INTO ONE CENTRALIZED AREA... 5) He ADDED MORE OF THE SMALL NUGGET VIDEOS TAKING A SIMPLE PROCESS AND BREAKING IT DOWN LITTLE BY LITTLE (NOT SO MUCH FOR UNDERSTANDING PURPOSES) BUT MORE TO MAKE PROGRAM MORE ROBUST AND EVENTFUL 6) AND USED SIMPLE JSON CODING AND SQL (LIKE ZAPIER AND GLOBIFLOW) which can be done by using WordPress quite easily and created a lease option customer data entry base (CALLING IT THE LEASE OPTION THIS AND THE LEASE OPTION THAT DATABASE) It's basically the large packaged smoke and mirrors with a little touch of value and abundance simultaneously being thrown at you that will cause you to do one of two things (which is kind of the goal)  1) You get overwhelmed instead of focused and quit, or 2) you ignore all of his "upsells" and focus on the material you have and use what he gives you to the utmost extent...

@Grant Francke Are you using WordPress to manually create page and link it?

If you want Quickbooks integration, its extra, if you want a widget to incorporate into your Wordpress site... extra. 

It would be a Wordpress site due to the easy to use nature and all the great plug-in's and widgets available.Regarding SEO, there are some basic products that help but SEO has gotten so complex over the years, you really need to hire a SEO company to set it all up a make it worthwhile.The cost could be exorbitant so it might not be worth the effort.

This is useful for generating leads for similar properties in the future.Creating a single listing page doesn’t have to be expensive:- **DIY Website Builders**: Services like Squarespace, Wix, or WordPress with a landing page template can be cost-effective ($10-50/month).- **Real Estate-Specific Platforms**: Some real estate platforms, like Real Geeks or Placester, have templates optimized for property listings, which can save time and offer features you might otherwise have to custom-build.- **Custom Solutions**: If you want a fully custom design with added features, working with a developer or agency could cost anywhere from $500 to several thousand, depending on complexity.Best Practices1.

"Your website is built on wordpress using the Astra theme and so it is possible to clone the entire website and rebuild it without taking down the existing site.