I love SEO because people search on Google for things they're going to buy when they aren't distracted by their sister's baby photo or friends vacation video.

Random one-off rehabs going on, but still a lot of blight.

also , i just created a Facebook page with pics and videos of the rental property and used a boost mechanism they provide.. can define a zone/audience and apparently Facebook reaches out with advertisements for booking...so there will be plenty of  "clicks" i assume...

I got my answer when I saw the ashtray in your video. 

Recently however,  I saw the Bigger Pockets video How to Analyze a Multi-Family Rental Property | Deal of the Day | Lewiston, Maine and in it, @Dave Meyer uses 10% for each. 

I joined BP after Matt Faircloth (DeRosa Group) mentioned it in one of his YouTube videos.

@Spencer Faulkner There are a number of ways to market your business on and offline, if you are low on budget it will be better to network in person or give up some of your time to blog, but these really are time consuming options.If you have a marketing budget (doesn't have to be massive) you can make more progress quicker but still have your time to manage the business.Look into ad platforms like, facebook/instagram, reddit and you tube for best value/effectiveness.Facebook - you can create a range of different creatives that appeal to your demographic - FB has very targeted placement options eliminating wasted ad budgets.Instagram - same targeting as FB but you also have the option to buy influences in your niche.Reddit - needs a lot of testing to get established but easy to find groups of people that match your target audience   You tube - create a short video and put it in front of the YT videos that your audience is watching 

.- Rethink the titles of your videos.

Lets say the numbers look good but I would like some additional photos and video as the ones listed online are not the best.Is the next step for me to ask the realtor to go through and take photos and video?

Any insights are appreciated.We use Guesty for our PMS, but I would recommend searching youtube videos for tips and tricks on how to use owner rez.