The basic data points as I think of them:---What is your gross rental income per booking---What is your cost per welcome basket---What is the increase in chance of a repeat booking, based on the presence of the welcome basket---Secondarily, what is the change in likelihood of a great review, based on presence of welcome basket     If you have a high gross rental income per booking (say average $5k per booking), and you can offer an incredibly high impact welcome basket at a low cost (say the basket costs $20 but includes dates harvested from the date palm trees located on the property), you will likely find this yields huge returns in repeat bookings and reviews.    

And expenses were not included in the Brokers packet so I am going on a rule of thumb of 50%. 

I’ve asked owners for rent rolls and expense summaries, including insurance costs.

Do you what to include with the offer?  

Many of the updated SFRs wouldn't even quite hit the 1% rule, and after expenses (especially when including property management), I don't think they'd even break even).

I use the daily-digest emails to stay current on neighborhood-related concerns, including crime and safety.

@Jason Howell I wish there were a way to select just a portion when you click the Quote button, but since there isn't, I'll just include here what you said above:Now I'm starting to have an immediate reaction when a deal might be ok or not at all.

Not including drywall and all the other interior finishes that will need to be replaced- would 30-40k be an appropriate budget for plumbing?

If it's the tenants agent, then you do have an exercised contract but you don't have to agree to all of the tenants requests because he's already signed an agreement that does not include all of those things.

This may include changing locks, adding, fixing or repairing screens for windows, changing faucets, etc. etc.I also put 10% of the monthly rent and put it into a different account to pay for large ticket items like the roof, a hot water tank, furnace etc. etc.