How much income will it generate and what are your expenses.  

Minimum recommended coverage:Building, Business Personal Property, Business Income, Employee Dishonesty, Money and Securities, Accounts Receivables, Computers, Contractors’ Equipment, Valuable Papers and Records, General Liability, Employee Benefits, Umbrella, Hired and Nonownership Auto, Workers Compensation Other coverages to consider:Equipment Breakdown, Computer Fraud, Employment-related Practices, Automobile Liability and Physical Damage

I'll have to keep your name filed away for when I can no longer use my employer 401K ;)

Next you should register on Crunchbase and Angelist.The best way to get links that actually generate traffic is to be a featured contributor to industry sites like CrowdfundBeat or Crowdfund insider.  

You may have X dollars generated today, that doesn't mean that level of income will remain the same or increase over time.

I am not very confident in computer generated ARVs as they may not take certain intangibles into consideration.

Is this the most effect lead generation for flips or wholesale?

I specialize in lead generation and can actively work to find you buyers fast.

I am working on similar tasks for my employer.  

It seemed to have the ability to generate good data, and create a mailing list.